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Saatchi & Saatchi News
Here's a selection of media articles from around the world: corporate news, creative initiatives and innovations, provocations, awards, alliances, new business wins and stories that affect our business.
Pablo Del Campo Appointed Saatchi & Saatchi Worldwide Creative Director
Saatchi & Saatchi announces appointment of Pablo Del Campo as Worldwide Creative Director. Del Campo is one of the most-awarded creative directors in the world. He founded Del Campo Saatchi & Saatchi in Buenos Aires in 2000, and has been Regional Creative Director of Saatchi & Saatchi Latin America for seven years.
Saatchi & Saatchi Now In Colombia
Saatchi & Saatchi is now in Colombia, with Esteban Guerrero Carvajal leading the agency and Juan Pablo Navas Florez as Creative Director. Worldwide CEO Kevin Roberts says he is “very excited about the start of operations in Colombia, a strategic country for us”.
Saatchi & Saatchi Indonesia Appoint New CEO
Shannon Cullum is appointed CEO for Saatchi & Saatchi Indonesia and Chief Growth Officer for Saatchi & Saatchi Asia-Pacific. Cullum was previously CEO of Saatchi & Saatchi Russia.
Saatchi & Saatchi Berlin Awarded Gold at ADC Awards
Saatchi & Saatchi Berlin have won gold at the annual ADC awards for their ‘Days of Hope’ campaign for Diakonia Frankfurt. The campaign has already received a number of awards, including a Golden Drum, gold at Eurobest Creative Festival and 2 Golds, 2 Silvers and 3 Bronze awards at the CLIO Awards and New York Festival Advertising Awards. (In German)
Saatchi & Saatchi India Become L&K Saatchi & Saatchi
Publicis Groupe announce majority acquisition of Law & Kenneth to be integrated into Saatchi & Saatchi India. Law & Kenneth, the largest independent Indian advertising and digital with Saatchi & Saatchi create a rebrand which strongly reinforces the agency’s presence in India between its offices in Mumbai, Delhi, Chennai and Kolkata.
Saatchi & Saatchi Belgrade Receive AdForum’s Greatest Hits Award
Saatchi & Saatchi Belgrade’s domestic violence awareness campaign “One Photo a Day in the Worst Year of my Life” has been recognized with the AdForum Greatest Hits Award. The video has become the most viewed viral video from Serbia and has received more than 6.3 million views on YouTube to date.
Saatchi & Saatchi Sponsor for BIBAs
Saatchi & Saatchi have been named a sponsor of the ‘Be Inspired Business Awards’ (BIBAs) based in Lancaster. Saatchi & Saatchi’s global chief executive Kevin Roberts, who was born in Lancaster and attended Lancaster Royal Grammar School, said he was delighted the firm’s iconic global brand would be connected to one of the country’s leading business awards.
Saatchi & Saatchi Frankfurt Win Friesland Campina Cheese
Saatchi & Saatchi Frankfurt have been awarded the shopper marketing budget for Friesland Campina Cheese. "With a dialogue across all channels, we can build an ideal, emotional and thematic bond between consumer and product," said Dirk Goebel, Managing Director of Saatchi & Saatchi Frankfurt. (In German)
Saatchi & Saatchi Rebrand ‘Made In Italy’
Saatchi & Saatchi Italy release their exploration of what the ‘Made In Italia’ brand means. Researching the perceptions of the “Brand Italia” outside of Italy by using an innovative method of three-dimensional emotion mapping, the study analyzed the specific characteristics of Italian-made and French-made goods in four product categories: wine, fashion, design and food.
Saatchi & Saatchi Italy Win Communications Budget for Peroni
Saatchi & Saatchi Italy win the communications budget for Italian beer Peroni. Giuseppe Caiazza, CEO of Saatchi & Saatchi Italy and Head of Automotive Business EMEA, said: "We are delighted to finally be able to work for an Italian brand with a tradition so important, for some a real Lovemark.” (In Italian)
Saatchi & Saatchi Beijing Welcomes Volkswagen
Saatchi & Saatchi Beijing has been named Agency of Record for Volkswagen’s Touareg, Scirocco, Sharan and Phaeton vehicle brands, with new campaigns to launch in late Q1 / Q2 2014.
Saatchi & Saatchi LA Receives Top Honors at Inaugural One Club Automobile Advertising of the Year Awards
Saatchi & Saatchi Los Angeles’ Endeavour campaign for Toyota Tundra received top honors in the Experiential Advertising category at inaugural One Club Automobile Advertising of the Year Awards. “The monumental Tundra Endeavour tow really signalled an exciting new direction for Toyota and helped launch our ‘Let’s Go Places’ movement,” said Jack Hollis, vice president of marketing for Toyota.
Saatchi & Saatchi Belgrade Directors Top Worldwide Rankings
The latest ranking of Creative Directors by PIAF portal (Prague International Advertising Festival) features three creative directors of Saatchi & Saatchi Belgrade at the top of the list. Veljko Golubovic, Executive Creative Director, Zarko Veljkovic, Creative Director and Dragan Petkovic, Associate Creative Director share 12th place amongt 3,500 of the world’s top creative directors.
Petronas Lubricants International Continues with Saatchi & Saatchi Arachnid
Saatchi & Saatchi Arachnid Malaysia has been reappointed as the Digital Agency of Record for PETRONAS Lubricants International (PLI) for the next three years following an agency review involving seven other leading agencies
Saatchi & Saatchi Belgrade Wins 13 Awards at UEPS
Saatchi & Saatchi Belgrade has been awarded the Grand Prix at the UEPS (Serbian Marketing Communications Association) awards ceremony. This is in addition to 5 awards for its “One photo a day in the worst year of life” campaign against domestic violence, and 7 other accolades.
Toyota Aligns Multicultural Marketing Under T2 Umbrella
To do a better job marketing to multicultural consumers, Toyota has announced the aligning of its multicultural marketing agencies into a new team dubbed "Total Toyota" or T2. Toyota's long-time ad agency, Saatchi & Saatchi Los Angeles, will take the lead on T2.
Ace Saatchi & Saatchi Wins Silver for Philippines Agency of the Year
Ace Saatchi & Saatchi closes 2013 with success at the Campaign Asia-Pacific Agency of the Year Awards. The agency won Silver for Philippines Agency of the Year during the awards ceremony held in Singapore.
Two Awards at the Cristal Festival
The Saatchi & Saatchi Serbia campaign ‘One photo a day in the worst year of my life’ won two awards at the International Cristal Festival, continuing the campaigns award success.
Saatchi & Saatchi Germany Convinces at Eurobest
‘Days of Hope' sweeps the board at this year's Eurobest Creative Festival in Lisbon. Created by Saatchi & Saatchi Berlin, the campaign for the Diakonie Frankfurt transformed homeless people into TV reporters presenting the winter weather, won two gold, five silver awards and one bronze medal.
‘Discover the Full Story’ Print Campaign's 2013 Award Tally Reaches 64
Last weekend the prestigious advertising contest Eurobest Awards 2013 announced its winners. The advertising campaign "Discover the Full Story" developed by Saatchi & Saatchi Russia for the Schusev Museum of Architecture won three bronze awards in the "Art of print advertising: Illustration" category.
Saatchi Australia Wins nib health funds
Saatchi & Saatchi Australia has been appointed the new creative agency for Australia-based health insurer, nib health funds. The appointment will see the agency deliver nib’s creative service across print, television and online media for the next three years.
Irene Shum Named Greater China Account Person of the Year
Saatchi & Saatchi Shanghai’s Director of Client Services, Irene Shum, has been named Greater China Account Person of the Year by Campaign Asia-Pacific. This award recognises inspired leadership, management excellence, outstanding business performance and overall achievements by industry top performers in the China, Hong Kong, Taiwan and Macau markets.
Booster Commercials Win World Tour 2013
Saatchi & Saatchi Serbia won the World Tour 2013 award at Reklamoždera Night Booster energy drink commercials. The prestigious award was presented to Saatchi & Saatchi Belgrade and brand company Nectar.
Publicis Groupe Acquires Synergize in South Africa
Publicis Groupe has announced the 100% acquisition of leading South African digital search marketing company, Synergize to be integrated into Saatchi & Saatchi South Africa.
Saatchi & Saatchi Belgrade Scoops Two Awards at EPICA
The "One photo a day in the worst year of life" campaign won silver in Public Interest and bronze in Online Film categories at the EPICA awards, extending its winning streak in 2013.
7 in a Row at El Diente for Del Campo Saatchi & Saatchi
For the seventh year in a row, Del Campo Saatchi & Saatchi Argentina has been named Best Agency of the Year at El Diente, the festival organized by the Círculo de Creativos Argentinos. With a total of 22 trophies, the agency also won the only Grand Prix awarded during the festival, for the Andes Beer 'Hurricane Laura' spot.
Badillo Saatchi & Saatchi Wins Three Bronze Awards at El Ojo
Bronze awards were presented to Badillo Saatchi & Saatchi Puerto Rico at the 16th edition of the prestigious Iberoamerican creative competition for its campaigns for United Way, Trident chewing gum and El Nueva Dia.
ADC Creative Ranking: Saatchi & Saatchi Germany Enters Top 5
Saatchi & Saatchi Germany is now one of the top five most creative agencies in Germany, having placed fifth on the ADC Creative ranking; up two places from last year.
Saatchi & Saatchi Germany Wins Silver Effie with Toyota
Saatchi & Saatchi continues its award success in 2013: claiming a silver GWA Effie for the Toyota campaign ‘Hybrid Summer’, the creatives from the Düsseldorf office won another hot trophy for the network.
Russia Beats Last Year's Record at Epica
Saatchi & Saatchi Russia were honoured with two silvers and one bronze at the Epica Awards creative festival for their famous project “Discover the full story” for Schusev architecture museum.
Saatchi & Saatchi Germany Makes Top 10 in manager magazin Creative Ranking
The creative agency particularly impressed with the internationally award-winning campaign ‘Days of Hope', developed by Saatchi & Saatchi Berlin. The campaign, which presented homeless people as TV weather reporters, won a total of 24 awards in 2013.
Deportivo Biggest Winner
This year's Spin word of mouth campaign is won by Saatchi & Saatchi Sweden with "The Live Quiz Release" for Popaganda/Luger.
The Young Creatives Contest
On November 7th in Warsaw, Imagination Day was held, during which we got to know the winners of the Young Creatives Eurobest. The winning duo was Marta Frączek and Quentin Carenzo from Saatchi & Saatchi Poland.
The Winner of the LIA Awards
“Soul” by F/Nazca Saatchi & Saatchi’s campaign for Leica Store São Paulo won silver in TV/Cinema/Online category.
Felis Awards Winners
Saatchi & Saatchi Turkey received five awards in the film category at the Felis Mediacat Awards.
And the Winner of The Eye of Latin America 2013 is…
The Grand Prize for TV went to “Hurricane Laura” by Del Campo Saatchi & Saatchi for Andes beer and “Alma” by F/Nazca Saatchi & Saatchi for Leica in the Audiovisual Production category.
Conill Wins Grand Prize at ANA Multicultural Awards
Conill was a Grand Prize winner at the 2013 ANA Multicultural Excellence Awards, held this week in Los Angeles. The agency took home top honours in the Hispanic category for its “Bellies in Concert” experiential campaign for Procter & Gamble’s Pampers.
LIA Awards 2013
Results are out for the London International Awards, with Saatchi & Saatchi teams from China, Berlin, F/Nazca and Del Campo winning a combined total of nine awards.
'Professional of the Year’ Awards the Best in Advertising
F/Nazca Saatchi & Saatchi were awarded for their campaign for Skol. The works of 2013 were judged by 15 professionals in the advertising market.
El Ojo de Ibero-America
The International Festival El Ojo de Ibero-America has announced the 71 finalists in the Audiovisual Production category, ten of which are projects by Del Campo Saatchi & Saatchi and F/Nazca Saatchi & Saatchi.
Tui Beer Stunt Racks Up 6.5m YouTube Hits and Counting
Saatchi & Saatchi NZ’s Tui Beer Plumber stunt has now been launched on TV, giving consumers a chance to have a Tui beer tap in their own home. Tui Beer Plumber is the first execution of Tui’s new positioning “Always Something Brewing”
Live Creativity Launches at Saatchi & Saatchi Thailand
Saatchi & Saatchi Thailand has launched Live Creativity to amplify the reach of Thai advertisers through the power of social networks. Through real-time response production and strategically created content, Live Creativity will fuel positive on-going conversations between brands and consumers.
Publicis Groupe Acquires Interactive Solutions
Saatchi & Saatchi Poland will be integrated with Interactive Solutions following the acquisition of the leading Polish digital agency by the Publicis Groupe. Both agencies have been working together on various projects since 2008.
4am Saatchi & Saatchi Arrives in Costa Rica
Saatchi & Saatchi, through its Central American representative 4am Saatchi & Saatchi, has arrived in Costa Rica by becoming shareholders in Química Publicidad. “With the consolidation of this alliance, we continue to grow, bringing additional value to our brands both locally and regional,” said Andres Artavia, Manging Director of the new operation.
Conill Wins Grand Prize at ANA Multicultural Awards
Conill was a Grand Prize winner at the 2013 ANA Multicultural Excellence Awards, taking top honours in the Hispanic category for its “Bellies in Concert” experiential campaign for Procter & Gamble’s Pampers.
ITE Names Saatchi & Saatchi Singapore as Creative Agency
Saatchi & Saatchi Singapore has been appointed the creative agency for Singapore’s Institute of Technical Education (ITE) for the next 2 years. This is the fifth time Saatchi & Saatchi has been chosen by ITE to handle its branding duties.
‘Days of Hope’ Campaign Strikes Gold
The combined efforts of Saatchi & Saatchi offices across Romania, Serbia, Russia and Poland have been awarded a Golden Drum for the ‘Days of Hope’ campaign, during the 20th edition of the Golden Drum International Advertising Festival.
Outsell’s and Saatchi & Saatchi’s Toyota Campaign Wins Gold W3 Award and Platinum Marketing Effectiveness Award
Saatchi & Saatchi LA and Outsell were awarded both Gold and Platinum awards at the Summit Marketing Effectiveness Awards for the launch campaign for the 2013 Toyota RAV4.
Saatchi & Saatchi Belgrade Wins at the Golden Drum Festival
Saatchi & Saatchi Belgrade was the most awarded agency from Serbia at the 20th Golden Drum festival, winning two Golds and two Silvers for “One photo a day in the worst year of my life” and “Days of Hope.”
Behind the Doors of… Saatchi & Saatchi
Saatchi & Saatchi Australia’s ‘Nothing Is Impossible’ legacy has remained at the core of the business. “That attitude has been part of the company for 40 years,” says CEO Michael Rebelo. But the new team at the top devised a new mission, purpose and values. The mission: to be a world class advertising company that creates game changing work and that does not accept the status quo.
CCSP Award Success for F/Nazca Saatchi & Saatchi
For the third consecutive year, F/Nazca Saatchi & Saatchi has been awarded the biggest number of trophies at the 38th edition of Sao Paulo’s Creative Club. The agency won 7 Golds, 8 Silvers and 9 Bronzes for clients such as Skol beer (Ambev), Honda, Unimed-Rio, Leica Store São Paulo.
‘Tiny Trolls’ Win Silver at the Malaysia Effies
Saatchi & Saatchi Arachnid’s Facebook campaign “Tiny Trolls” for Reckitt Benckiser brand Durex has won Silver at the Malaysia Effie Awards. The app made more than 29 million campaign impressions and resulted in an almost 200% increase in Facebook fans.
Family, and a Lot More at Saatchi & Saatchi X
Saatchi & Saatchi X’s focus on work-life balance, employee support and recognition, and community spirit has made it recognized as one of Arkansas Business’ Best Places to Work.
All the Loeries Action
Saatchi & Saatchi South Africa has been awarded the ADreach Street-Pole Award at the 2013 Loerie Awards for Wordsworth Books' "Words at their best." The campaign will be automatically entered into the outdoor advertising category at the Cannes Lions International Festival of Creativity.
Saatchi & Saatchi PR Has Won the Account for Anchor Group
Saatchi & Saatchi PR, Romania, has won the account for real estate developer Anchor Group. The agency will be responsible for designing, developing, coordinating and implementing communication campaigns for Plaza Romania and Bucuresti Mall.
Saatchi & Saatchi Brussels Wins Prestigious Effie Award
Saatchi & Saatchi Brussels’ “Quit Smoking With Barça” programme has been recognized with a Silver Euro Effie Award for effectiveness in marketing communications. The anti-smoking programme is an initiative of the wider European Commission “Ex-Smokers are Unstoppable” campaign.
Spikes Asia Success for Saatchi & Saatchi Asia-Pacific
Saatchi & Saatchi Asia-Pacific is proud to announce that the region has won Gold, 5 Silver and Bronze at this year's Spikes Asia Festival of Creativity. Winning agencies include Ace Saatchi & Saatchi, Saatchi & Saatchi China and Saatchi & Saatchi Singapore.
Publicis Groupe Acquires TPM Communications
Publicis Groupe has announced its acquisition of 100% of TPM Communications, a leading Canadian provider of digital, event and video services. TPM Communications will be aligned with Saatchi & Saatchi Canada.
Best in Creativity for Ace Saatchi & Saatchi
Ace Saatchi & Saatchi Philippines was named Best in Creativity by the Philippines' Association of Accredited Advertising Agencies at the Agency of the Year Awards. "...There’s something different and special about being recognized by our peers in the local industry for the creative work we’ve done," said Chairman and CEO Arthur Young, Jr.
Saatchi & Saatchi Belgrade Wins First Grand Prix in Asia
Saatchi & Saatchi Belgrade has awarded Grand Prix in Public Service Advertising and the Crystal award in the Public Relations category at the Ad Stars featival in South Korea. The winning campaign "One Photo a Day in the Worst Year of My Life" was a viral campaign against domestic violence.
Moscow Screening for Saatchi & Saatchi New Directors' Showcase
The Saatchi & Saatchi New Director's Showcase - a highlight at the annual Cannes Lions International Festival of Creativity – is being shown in Moscow for the first time in support of the Moscow School of Cinema.
Scoot Hands Saatchi & Saatchi Singapore Creative Duties
Scoot, the long-haul low-cost arm of the Singapore Airlines Group, today announced the appointment of Saatchi & Saatchi Singapore to handle creative duties for the brand following an open tender to agencies issued in July. Speaking about the appointment, Campbell Wilson, CEO of Scoot said, “…Saatchi & Saatchi have demonstrated a deep understanding of the Scoot values, principles, attitude and desire to challenge convention.”
Saatchi & Saatchi London Wins YouTube Film Hack 2013
Saatchi & Saatchi London’s compelling film for The Migraine Trust, was named the winner of this year’s YouTube Film Hack, where agency teams compete to demonstrate their storytelling capability on the video platform.
Charter Communications Selects Saatchi New York as Consumer Agency
Saatchi & Saatchi New York has been named the lead consumer agency for Charter Communications. The cable operator selected the New York agency “based on a process and decision to have a local agency," said a spokeswoman for the company.
Lovemarks Throughout the World
Why is the creative from South America so good? Image advertising no longer cuts it. But in Asia? This is Saatchi & Saatchi’s worldview about what matters.
Del Campo Saatchi & Saatchi Spain and Air Europa Fly Together
Del Campo Saatchi & Saatchi Spain has been selected as creative partner for the Spanish airline Air Europa. “It was the leadership, freshness, creativity, and global status that attracted us to the agency," said Yolanda Perez Abejon, Marketing Director at Grupo Globalia.
Saatchis Net Premier Foods Digital Business
Saatchi & Saatchi London has won a place in Premier Foods’ roster of advertising companies. The agency will work on digital campaigns for the food manufacturer’s “power brands” Hovis, Ambrosia, Mr Kipling, Sharwood's, Loyd Grossman, Bisto, Oxo and Batchelors.
Saatchi & Saatchi Shanghai Takes Over Cadbury Choclairs Account from Ogilvy
Saatchi & Saatchi Shanghai has been appointed creative agency for the Cadbury Choclairs account following a four-way pitch. The agency already represents a selection of Mondelez China brands, including Prince biscuits and Stride gum.
Saatchi & Saatchi Malaysia Wins Bank Simpanan Nasional in Five Way Pitch
Saatchi & Saatchi Malaysia has been appointed by Bank Simpanan Nasional to their payments card business after a five way agency pitch. The agency will be responsible for "managing the creatives for acquisition and usage activity for BSN's cards”.
F/Nazca is the Most Awarded Brazilian Agency at the Lusos Creativity Awards 2013
F/Nazca Saatchi & Saatchi Brazil is the top ranking agency in the Lusos Creativity Awards. Of the 23 pieces entered by the agency, 17 campaigns were awarded, including 3 Grand Prix. (In Portuguese)
Saatchi & Saatchi Network Brings Home 37 Cannes Lions
Saatchi & Saatchi brought home 37 awards (9 Gold, 16 Silver and 12 Bronze) from the Cannes Lions International Festival of Creativity. Standout performances were from agencies in Los Angeles, Brazil, Argentina, Philippines, Singapore, Australia, Italy, Germany, UK, New York and Shanghai.
MyCEB Selects Saatchis to Increase Awareness
The Malaysian Convention & Exhibition Bureau (MyCEB) has selected Saatchi & Saatchi Malaysia to position the country as the preferred business events destination in Asia. "Saatchi & Saatchi presented us with a fresh and contemporary approach that promotes Malaysia's strengths," said Ho Yoke Ping, general manager of sales and marketing at MyCEB.
Presenting the 23rd Saatchi & Saatchi New Directors’ Showcase
Saatchi & Saatchi's New Directors' Showcase enters its 23rd season at the Cannes Lions with a nod to the power of the Internet and its influence on contemporary culture. The 2013 showcase highlighted the work of 19 directors and featured Professor Richard Dawkins, who connected the world of science and academia, with the world of film and the Internet.
Saatchi & Saatchi Wins CSR Prize
Saatchi & Saatchi Germany’s campaign for Swisscom Mobile Aid has won this year’s German Prize for Business Communication in the "Best Communication of Corporate Social Responsibility” category. 100,000 old mobile phones were collected and recycled with the proceeds going to help underprivileged children. (In German)
Club Med Chooses Saatchi & Saatchi Italy
Saatchi & Saatchi Italy has been chosen by Club Med to promote the resort brand in Italy through the development of brand strategy, print and digital campaigns, and social PR.
Saatchi & Saatchi Romania Wins Silver Effie for 'Repetition' Social Campaign
Centrade Saatchi & Saatchi has been awarded a Silver Effie in the Goodworks Effie - Non Profit category with its "Repetition" campaign for "Horia Motoi" Center for children with autism.
Del Campo Saatchi & Saatchi Stands Out Once Again at El Sol
Del Campo Saatchi & Saatchi Argentina and Spain took home 12 statues at the El Sol awards, one of the most significant advertising festivals in Ibero-America. Among the winning campaigns were Pampers "Giving Birth Live" and BGH "Summer Hater", both of which won Gold.
Ace Saatchi & Saatchi Win Gold at Tambuli Awards
Ace Saatchi & Saatchi won Gold in the Innovative and Integrated Media category at the Tambuli Awards for PLDT/myDSL ‘Anna Banana’. The Tambuli Awards honors campaigns that are not just effective at Integrated Marketing Communications, but also the promotion of societal values.
Saatchi & Saatchi Scores Hat Trick of 'Agency of the Year' Wins at ADCI
For the third year running, Saatchi & Saatchi Italy are at the top of the Italian creativity podium, having won the highest number of medals at the 28th Italian Art Directors Club Awards. This year's success is enriched by the most coveted award: the Grand Prix, awarded for the Coordown ‘Integration Day' campaign.
‘Quit Smoking with Barça' Honoured for Contribution to Society by European Union
Saatchi & Saatchi Belgium’s “Quit Smoking With Barça” campaign for the European Commission was awarded the prize for excellence in the ‘Government Bodies and Related Organisations' category at the EACA Care Awards.
ADCOLOR Awards to Honor Saatchi & Saatchi and Martha’s Vineyard African American Film Festival
Saatchi & Saatchi New York and Martha's Vineyard African American Film Festival (MVAAFF) will be honored at the 2013 ADCOLOR Awards, receiving the prestigious Most Valuable Partnership (MVP) award. "We are honored to be recognized by ADCOLOR. Our partnership with the festival is a passion and a privilege," says Sheldon Levy, Executive VP /Executive Producer, Saatchi & Saatchi, NY.
Facto Saatchi & Saatchi Red Cross Ad Wins ACT Responsible ‘Coup de Coeur JAO 2013’
Facto Saatchi & Saatchi Reunion's ‘1 Donation, 1 Smile' print campaign for the Red Cross has been named one of two winners in this year's ‘Coup de Coeur JAO' competition. Organized by ACT Responsible (Advertising Community Together), the award will be presented at the Cannes Lions International Festival of Creativity.
Badillo Saatchi & Saatchi Wins Four Awards at SME Digital Awards
Badillo Saatchi & Saatchi Puerto Rico received four awards (2 Gold, 1 Silver and 1 Bronze) in three categories at the Puerto Rico Sales & Marketing Executives Association's SME Digital Awards competition.
Saatchi & Saatchi Wins as a New Customer
Saatchi & Saatchi Frankfurt has been appointed creative agency for online retailer Responsibilities include development of a new brand identity, overall brand management and brand strategy. (In German)
Conill Takes Home Gold Effie for Procter & Gamble’s Tide
Conill has been awarded a Gold Effie for its integrated “Mi Tide” campaign for Procter & Gamble’s Tide brand. “This honor underscores a true team effort from everyone at our shop, P&G’s Tide brand team and our terrific partners at SMG," said Conill President Carlos Martinez.
Why Love Is Still the Drug
Saatchi & Saatchi South Africa group CEO Gail Curtis explains why love remains the winning imperative in marketing and advertising. “I believe marketing people need passionate, committed and inspirational consumers; "maybes" are not the foundation of sustainable business.”
HSBC Appoints Saatchi & Saatchi to Global Advertising Roster
HSBC Holdings Plc has appointed Saatchi & Saatchi to its global advertising roster. The agency will take responsibility for all global communications on HSBC's Global Premier & Wealth business, as well as global communications for the Bank's sponsorship activities.
New Unit: Saatchi & Saatchi X Equipped for Procter & Gamble
Saatchi & Saatchi X Germany is expanding its activities for Procter & Gamble to include shopper based design. "This expertise is of relevance to all our customers, especially for those from the FMCG sector," explains Dirk Goebel, Saatchi & Saatchi X Managing Director. (In German)
FIAP 2013 Success for Badillo Saatchi & Saatchi
Badillo Saatchi & Saatchi Puerto Rico have won seven awards (1 Gold, 2 Silver and 4 Bronze) at the Festival Iberoamericano De La Publicidad (FIAP), making it the festival’s winner from Puerto Rico.
Gold Award for Saatchi & Saatchi
Saatchi & Saatchi Berlin’s campaign 'Days of Hope' for Diakonia Frankfurt was awarded 2 Golds, 2 Silvers and 3 Bronze awards at the Clio Awards and New York Festival Advertising Awards. (In German)
Conill Earns Top Awards at Three Separate Industry Festivals
Conill was among the top performing U.S. agencies at the 2013 Festival Iberoamericano De La Publicidad (FIAP), earning 5 awards. The agency also took home honors at the U.S. Idea Awards and the Hispanic Media Planning Excellence Awards, both held during the Association of Hispanic Advertising Agencies (AHAA) annual conference.
Saatchi & Saatchi Frankfurt is New CosmosDirekt Lead Agency
Saatchi & Saatchi Frankfurt has won the pitch for insurance company CosmosDirekt. Speaking of the appointment, Dr. Uwe Stuhldreier, Marketing Manager at CosmosDirekt said, "Saatchi & Saatchi convinced us with their Lovemarks approach and the bravest creative concept."
Saatchi & Saatchi Australia Wins Gold Award at 2013 CLIO Awards
Saatchi & Saatchi Sydney have won a Gold at this year’s CLIO Awards for their direct marketing campaign ‘CANS’ created for Greenpeace.
European CSR Award for 'Battle for the Babies'
Saatchi & Saatchi Belgrade received the prestigious European CSR Award for the "Battle for the Babies" project with Fund B92. The award is given annually for the best joint initiative combining the efforts of a company or SME, and public or civic sector.
KTR 2013 Success for Saatchi & Saatchi Poland
Saatchi & Saatchi Poland has been awarded Agency of the Year at the tenth annual KTR Awards ceremony; marking the second year running and the third time in six years the agency has won the award.
Saatchi & Saatchi Thailand Continues Momentum with Thanachart Bank Win
Saatchi & Saatchi Thailand has been named the creative agency for Thanachart Bank, the fifth largest bank in the country. “To us it's a match made in heaven,” said agency CEO Mark Cochrane. “Together we look forward to helping Thanachart become a Lovemark."
Del Campo Saatchi & Saatchi Shines Once Again at Wave
Del Campo Saatchi & Saatchi secured nine trophies at the Wave Festival, one of the most significant festivals in Latin America. Winning campaigns included work done for BGH Microwaves, Pampers, InBev and Schweppes.
Saatchi & Saatchi China Named 2012 Creative Agency of the Year
Saatchi & Saatchi China has been named 2012 C-R3 Creative Agency of the Year at the China Advertising Awards. The achievements of the agency during 2012 stand out in the industry; with standout creative work and a strong new business record.
Saatchi & Saatchi Adds Sustainability Capability in Singapore
Saatchi & Saatchi S adds its capabilities to the Saatchi & Saatchi team in Singapore under the leadership of Andrew Bryson, Regional Director of Sustainability - Asia Pacific. "I am excited to work closely with the Saatchi & Saatchi team throughout the Asia Pacific region to help make our clients and our own operations more sustainable," said Bryson.
Saatchi & Saatchi Announces Executive Moves
Cynthia McFarlane, most recently President of Saatchi & Saatchi Latin America and Chairman and CEO of Conill, has been elevated to Chairman and CEO of Latin America, Multicultural USA. In her new role, Cynthia will become a member of the agency's Worldwide Executive Board.
Saatchi & Saatchi Champions Emerging Talent at National Art School
Saatchi & Saatchi Australia has partnered with the National Art School to support the achievements of over 100 students completing their Bachelor of Fine Art in 2013. "Having the support of such a renowned and successful agency as Saatchi & Saatchi to champion emerging artistic talent and support the marketing efforts of the National Art School is incredibly important to us," said Professor Anita Taylor, Director, National Art School.
Saatchi & Saatchi NZ Partners with Media Design School on Graduate School
Saatchi & Saatchi New Zealand has partnered with the Media Design School to launch a new graduate school focusing on digital innovation. Saatchi & Saatchi New Zealand CEO Nicky Bell says: "We believe that this collaboration will be hugely beneficial to both the next generation of our industry's talent and to our agency.”
#DammiPiùVoce: Turn Up My Voice
Saatchi & Saatchi Italy and CoorDown Onlus have launched an online awareness and fundraising campaign to highlight the basic rights of people with Down syndrome. So far 40 celebrities, including Sharon Stone and Jose Mourinho, have donated videos of support to this campaign.
Saatchi & Saatchi Thailand Wins PTT Retail Management Brands Portfolio
Saatchi & Saatchi Thailand has been appointed as the lead agency for all PTT Retail Management Brands - being Jiffy stores, Jiffy Super Fresh Markets and Pearly Tea. "The brand is already very popular on the streets of Thailand, now we look forward to helping Jiffy become a Lovemark," said Saatchi & Saatchi Thailand CEO Mark Cochrane.
Saatchi & Saatchi Australia Wins St. George Bank
Saatchi & Saatchi Australia has been selected as St. George Bank's advertising partner. "Saatchi & Saatchi's strategic approach was exceptional and equally matched by their creative ideas and the team is extremely excited to begin work with them," said George Frazis, CEO, St. George Banking Group.
Saatchi & Saatchi Plays with LOTTO Hessen
Saatchi & Saatchi Frankfurt has won a new client in the instant lottery product brand LOTTO Hessen. The account involves development of an integrated strategy that includes Outdoor, radio and Point-Of-Sale advertising and campaigns.
Salmoiraghi & Viganò Sees Its New Communication Partner in Saatchi & Saatchi
Saatchi & Saatchi Italy has been named the consumer communications partner for Italy's most popular optical retailer Salmoiraghi & Viganò. The assignment will cover 360° communication activities dedicated to the brand's 400+ outlets.
Tide Takes #2 Spot in Super Bowl Ad Meter
Created by Saatchi & Saatchi New York, Tide's Super Bowl Commercial, "Miracle Stain," was rated the second best ad of the weekend's big game in USA Today's prestigious Ad Meter poll. The :60 spot tells the story of the miraculous appearance of a shirt stain in the likeness of Joe Montana.
Next In Line: 10 Standout Agencies
Conill, Saatchi & Saatchi's U.S. Hispanic agency, has been named one of ten standout advertising agencies by Advertising Age. Selection was based on innovative work that produced results, new business acumen and overall financial health.
Creativity 2012 Standouts
Del Campo Nazca Saatchi & Saatchi has been recognized as a standout agency by Creativity for its brilliant campaigns for BGH air conditioners. “Dads in Briefs” and “Summer Hater” have shown that “home appliance advertising can be a hotbed of creativity”.
Durex Gets Intimate With Saatchi & Saatchi Arachnid
Durex Malaysia has appointed Saatchi & Saatchi Arachnid as its Agency of Record for all creative duties. “We have full confidence that we are able to collaborate towards producing even more innovative ideas for the brand," said Durex Malaysia's Marketing Manager, Ms. Liew Wai Kuang.
Saatchi & Saatchi Belgrade’s B92 Fund's Campaign Wins New Accolade
Saatchi & Saatchi Belgrade wins the Ad European Events ‘Society and Social’ Award - an international award given to projects promoting social responsibility.
Saatchi & Saatchi Vietnam Wins Vietnamobile
Saatchi & Saatchi Vietnam has been appointed by mobile operator Vietnamobile to handle all its brand communications activities. "We believe Saatchi & Saatchi Vietnam will bring our brand image to a higher level,” says CEO of Vietnamobile, Elizabete Fong.
Petronas Dagangan Appoints Saatchi Arachnid
Saatchi & Saatchi Arachnid has been appointed by Petronas Dagangan to develop a new Kad Mesra website for the brand. The appointment follows from the agency's long-standing relationship with the Petronas group and subsidiaries, which began in 2007.
Del Campo Saatchi & Saatchi Named Best Agency at El Diente
For the sixth consecutive year, Del Campo Saatchi & Saatchi has been named Agency of the Year at El Diente, the festival organized by the Círculo de Creativos Argentinos. The agency took home a total of 34 awards, including 2 Grand Prix.
Peace Star Shines Bright at D&AD Awards
Saatchi & Saatchi Australia is recognized at the inaugural D&AD White Pencil Awards in London for their brave and audacious campaign to launch a ‘Peace Star’ satellite into space helping to raise awareness of Peace Day.
Badillo Saatchi & Saatchi Becomes Toyota Regional Creative Manager
Badillo Saatchi & Saatchi has been announced Agency of Record for Toyota in Latin America. The agency will oversee and manage all creative duties in 18 Latin American countries.
Another Successful El Ojo Festival for Badillo Saatchi & Saatchi
Badillo Saatchi & Saatchi is named, for the eighth time, the Best Agency in Puerto Rico at El Ojo de Iberoamérica Awards. The agency won gold for Best TV Spot for Toyota Yaris.
Saatchi & Saatchi PR Romania Wins Gold for Diamonds
Saatchi & Saatchi PR Romania is awarded a gold World Luxury Award, the most important international competition dedicated to creativity for luxury brands communication, for Rafael & Sons' "The Chronicler".
CAPI Soft Drinks Appoints Saatchi & Saatchi
Saatchi & Saatchi Australia is the creative agency for the new Australian owned soft drink company CAPI. “We have big plans for CAPI and needed a team that can deliver that. We found that in Saatchi & Saatchi," said CAPI founder and owner Pitzy Folk.
Coca-Cola China Assigns Minute Maid Pulpy to Saatchi & Saatchi
Saatchi & Saatchi Shanghai is appointed the Agency of Record for Coca-Cola’s Minute Maid Pulpy. Stephen Drummond, Senior Director for Integrated Marketing and Communications for Coca-Cola China said "…Saatchi & Saatchi showed they had both the ideas and the people to be great long term partners."
Effie Award Success for BBR Saatchi & Saatchi Tel Aviv
BBR Saatchi & Saatchi Tel Aviv takes home 3 Gold and 3 Silver at the 2012 Effie Awards for work done for Carmel Tunnel, Elite Wafers, Ford, Gillette, Park Hadera and the highly acclaimed 'Blood Relations'.
Saatchi & Saatchi Cruises with Aida
Saatchi & Saatchi Germany wins the creative pitch for Aida Cruises and will oversee the development of brand campaigns and strategic implementation of Aida’s brand identity.
Saatchi Set to Expand with New Unit
Saatchi & Saatchi CEO for Singapore and Malaysia, Paul Roebuck, says the recent acquisition of digital company Arachnid will enable the agency to extend its service offering across Asia-Pacific.
Mark Cochrane to Take Up the Chief Executive Officer Role at Saatchi & Saatchi Thailand
Saatchi & Saatchi Thailand has appointed Mark Cochrane as Chief Executive Officer. Cochrane was previously Group Account Director on Toyota and DB Breweries at Saatchi & Saatchi New Zealand.
Matt Has Brought 'Saatchiness' to India: Richard Hytner, Saatchi & Saatchi
On a recent trip to India, Richard Hytner, Deputy Chairman of Saatchi & Saatchi, spoke to afaqs! about the agency's position in India and growing Lovemarks in the region.
Saatchi & Saatchi Bags General Mills' Parampara
Saatchi & Saatchi India has added Parampara, a range of ready-to-cook Indian gravy mixes by General Mills, to its portfolio. The agency will be responsible for creating a niche positioning for the brand.
Historic Transportation of Endeavour Space Shuttle by Toyota Tundra in Los Angeles
To demonstrate the Toyota Tundra's capabilities and towing capacity, Saatchi & Saatchi Los Angeles partnered with the California Science Center to tow the space shuttle Endeavour over the 405 Freeway in Los Angeles.
Saatchi S Adds Energy Optimization Company Stem to Roster
Saatchi & Saatchi S has added to its portfolio Stem, a provider of intelligence behind electricity cost savings for businesses. “Communicating the immediate advantages of Stem’s system for business owners is essential, and I believe we have chosen the right partners in Saatchi & Saatchi S to get the job done,” said Brian Thompson, CEO of Stem.
Saatchi & Saatchi Wins HCL Infosystems
Saatchi & Saatchi India has been appointed the creative agency for IT company HCL Infosystems. "The strategy presented by Saatchi & Saatchi was completely in sync with our thinking," said HCL Infosystems' Gautam Advani.
Q&A: Saatchi's Matthew Seddon, Richard Hytner
Richard Hytner, Deputy Chairman of Saatchi & Saatchi Worldwide, and Matthew Seddon, CEO of Saatchi & Saatchi India, talk to Campaign India about Lovemarks and the agency's Indian operations.
Saatchi & Saatchi Prague Scores Gold at the Red Apple Festival in Moscow
A gold medal was presented to Saatchi & Saatchi Prague for its Euro 2012 campaign for at the prestigious Red Apple marketing and advertising festival in Moscow.
Euro Effie Gold for 'Ex-Smokers Are Unstoppable' Campaign
Saatchi & Saatchi’s campaign ‘Ex-smokers are Unstoppable’ has won top prize at the Euro Effie Awards, the first anti-tobacco campaign to win the award. "Everything about this campaign is remarkable," says Jan Teulingkx, ECD at Saatchi & Saatchi Brussels.
F/Nazca Saatchi & Saatchi Tops CCSP Awards Table
F/Nazca Saatchi & Saatchi has won a total of 39 awards at the highly prestigious Festival do Clube de Criação de São Paulo (São Paulo Creative Club), claiming the title of the most awarded agency on the night.
Angie Lee Promoted to CEO of Saatchi & Saatchi Korea
Angie Lee has been appointed CEO of Angie Lee has been appointed CEO of Saatchi & Saatchi Korea. “This new role is a totally new challenge for me, and I'm very excited about it. I've been with Saatchi & Saatchi Korea since its establishment and the same passion exists today as it did the day I started," she says.
Lenovo Appoints Saatchi & Saatchi Singapore to Regional Brand Assignment
Saatchi & Saatchi & Saatchi Singapore has been appointed by Lenovo, the world's second largest PC maker, to be their Brand AOR for the APLA region (Asia Pacific and Latin America). "We believed that Saatchi & Saatchi Singapore was the best agency partner to help further establish Lenovo's brand equity in this geographically wide and strategically important region," stated Amy Wong of Lenovo APLA Branding & Advertising.
Crema Ranks Del Campo Saatchi & Saatchi #1 in Iberoamerica
Del Campo Saatchi & Saatchi has been named the number one agency in Iberoamerica by Adlatina's most recent Crema ranking. Now in its tenth year, Crema takes into account the results of the most prestigious advertising festivals worldwide.
Saatchi & Saatchi Announces New Leadership for the Americas
Kevin Roberts, CEO Worldwide of Saatchi & Saatchi, has realigned the CEO leadership in The Americas by appointing Durk Barnhill as CEO of Saatchi & Saatchi New York. The agency’s previous CEO, Mary Baglivo, will be Chairman and CEO of Latin America and Multicultural.
Saatchi & Saatchi X Opens Cincinnati Office
Saatchi & Saatchi X has opened its thirteenth office in Cincinnati, with John Yengo leading the agency as Executive Vice President and Managing Director. The Cincinnati team will partner with existing Saatchi & Saatchi X Cincinnati-based clients, including Procter & Gamble and Kroger.
Guinness Settles on Creative Agency
Saatchi & Saatchi has been chosen by Guinness to lead its brand activation, digital and retail marketing campaigns in Shanghai.
New Accounts for Badillo Nazca S&S (Spanish)
Badillo Nazca Saatchi & Saatchi has continued on a recent winning streak by adding the creative accounts for Puerto Rico’s Buyé beer, Kraft's Cameo cookies and the digital component of long-term client Toyota to their portfolio.
Del Campo Saatchi & Saatchi Duo in the Creativity 50
Del Campo Saatchi & Saatchi’s Creative Directors Maxi Itzkoff and Mariano Serkin are named amongst the most distinguished personalities in the creative world by Advertising Age and Creativity magazine.
Cannes 2012: Saatchi & Saatchi Network Wins 36 Lions
The global Saatchi & Saatchi Network won a total of 36 awards at the Cannes Lions International Festival of Creativity 2012, including 14 Gold Lions for work for CoorDown and BGH.
Saatchi & Saatchi New Directors' Showcase 2012
In its 22nd year, the Saatchi & Saatchi New Directors' Showcase presents an eclectic film selection including animation, VFX, technical wizardry, films of cinematic proportions, and use of contemporary filmmaking techniques such as smartphones.
Del Campo Comes to Europe
Saatchi & Saatchi Spain will be reinvented as Del Campo Saatchi & Saatchi España, under the leadership of Pablo Del Campo, current CEO of Del Campo Saatchi & Saatchi, Argentina, and one of the world's most awarded creative directors.
Saatchi & Saatchi Italy: ADCI Agency of the Year
Saatchi & Saatchi Italy has been named Agency of the Year at the 27th Italian Art Directors Club Awards, receiving the highest number of Medals for the second year in a row.
Saatchi & Saatchi Appoints Natalia Schultz
Natalia Schultz has been appointed Executive Vice President & Chief Talent Officer of the Americas. Having spent 11 years with Grey Worldwide she joins Saatchi where her responsibilities include the Network's flagship New York office, Canada, Latin America and Conill.
When It Comes to Brands, Anything is Possible
The success of Badillo Nazca Saatchi & Saatchi, Puerto Rico, is built on taking brands on the Path to Love. "Brands can take on the qualities of people in some cases and provoke love. We see it every day," said Erasto Freytes, president of the advertising agency.
Saatchi & Saatchi Belgrade Wins Grand Prix at EACA Care Awards
The prestigious EACA Care Grand Prix has been awarded to Saatchi & Saatchi Belgrade for B92 Fund's "Battle for the Babies" humanitarian campaign. Veljko Golubovic, Creative Director of Saatchi & Saatchi Belgrade stated “It's a pleasure to be the best in Europe, but also a big honor.”
Blood Relations Campaign Wins United Nations Gold Award
Saatchi & Saatchi BBR Tel Aviv has been recognized by the United Nations for its “Blood Relations” campaign with the prestigious Gold Award - the first ever to be awarded to an Israeli agency.
Del Campo Saatchi & Saatchi & BGH Win El Sol Grand Prix
Del Campo Saatchi & Saatchi walked away with the Grand Prix in TV for their campaign, "Dads in Briefs", for BGH Air Conditioners at the 27th edition of El Sol. The agency won a total of 13 awards at the festival, including 3 Gold, 7 Silver and 2 Bronze.
Saatchi LAB Singapore Appointed as AOR for Bintan Resorts
Saatchi LAB has been named Agency of Record for Bintan Resorts International, a multi-award winning, tropical beach resort destination. Karen Chan, Marketing Communications Manager for Bintan Resorts said that the agency showed great understanding of the opportunity at hand.
Saatchi & Saatchi Elevates Claudine Cheever to Chief Transformation Officer of the Americas
Claudine Cheever from Saatchi & Saatchi New York has been appointed Chief Transformation Officer and Chief Strategy Officer of Saatchi & Saatchi Americas.
SME Digital Award Success for Badillo Nazca Saatchi & Saatchi
Following on from its success at Puerto Rico's Cúspide creative festival, Badillo Nazca Saatchi & Saatchi picks up five awards at the Puerto Rico Sales & Marketing Executives Association's SME Digital Awards in San Juan.
Saatchi & Saatchi Sydney Jumps Aboard Carnival Cruise Lines
The largest cruise line in the world, Carnival Cruise Lines, has chosen Saatchi & Saatchi Sydney as its local creative partner. "We're confident that together we will develop fun, unexpected work that drives Australians to rethink their concept of a cruise," says Jennifer Vandekreeke, Director of Carnival Cruise Lines in Australia.
New Conill Study Reveals the Mood of Americans in 2012
Conill, Saatchi & Saatchi's Hispanic agency, has released a report -  ‘America 2012: What Keeps Us Awake at Night and What Makes Us Dream In a Politically Charged Election Year' - that analyzes perceptions across a variety of geographies and segments.
Saatchi & Saatchi Poland Wins KTR Agency of the Year Award
aatchi & Saatchi Poland was awarded "Agency of the Year" title at the KTR (Ad Creators Club) Award Ceremony, most prestigious creative festival in Poland.
Saatchi & Saatchi X and P&G Win Four More Effie Awards
Saatchi & Saatchi X and Procter & Gamble won four prestigious honors at the 2012 Shopper Marketing Effie Awards. “Saatchi & Saatchi X has partnered with our P&G team for 15 years... Together, we are building the business and finding new ways of turning shoppers into buyers," says Jeff Schomburger, President, Global Walmart Team.
ASB Appoints New Advertising Agency Saatchi & Saatchi NZ
Nicky Bell, CEO of Saatchi & Saatchi New Zealand commented: "Naturally we are thrilled with the news. ASB is an incredibly strong and innovative brand. We can't wait to get started with their team."
Adel Saatchi & Saatchi Awarded 'Corporate Superbrand' Status
Adel Saatchi & Saatchi has been named the winner of the "Corporate Superbrands" title in Greece in the category of Advertising and Public Relations. The award recognizes brand awareness, reputation and corporate responsibility.
Greening Giant Corporations From the Inside
Adam Werbach, chief sustainability officer for Saatchi & Saatchi Worldwide, speaks to Teuila Fuatai about the importance of incorporating sustainable practices into core business objectives.
Saatchi & Saatchi Prague Win
Following a competitive pitch, Saatchi & Saatchi Prague has been awarded the creative account for '', the most visited online web portal and search engine in the Czech Republic.
Saatchi & Saatchi Wins Parmalat Dairy Budget
Saatchi & Saatchi Italy has been awarded creative duties for the dairy company, Parmalat. "Parmalat's brands are among those most present within the homes of Italians.  It is for us a great professional incentive to help to root them further into the heart of the Italian family," said agency CEO Giuseppe Caiazza.
Saatchi & Saatchi Prague Wins Golden Stone Award
Saatchi & Saatchi Prague was honoured by the Association of Czech Advertising Agencies and Marketing Communication at the Metro Golden Stone awards for  T-Mobile’s "Touch Telephones".
Virgin Group Hires Saatchi & Saatchi for Water Launch
Sir Richard Branson's Virgin Group has appointed Saatchi & Saatchi London to launch its new water brand. The brand will launch in the UK this year with plans to expand across Europe.
Saatchi & Saatchi X Brings Home the Gold
For the third consecutive year, Saatchi & Saatchi X was honored with more trophies than any other company at the Northwest Arkansas ADDY Awards competition. The Shopper Marketing Agency took home a total of 27 awards, including 11 Gold trophies. 
Lexus Budget Goes to Saatchi & Saatchi Italy
Reinforcing its partnership with the Toyota Group, Saatchi & Saatchi Italy has been awarded the communication budget for Lexus in Italy. "I'm very proud that Saatchi & Saatchi Italy joins the already large list of Saatchi & Saatchi agencies in Europe and around the world working for a brand as prestigious as Lexus," said agency CEO Giuseppe Caiazza.
Big W Appoints Saatchi & Saatchi Sydney
One of Australia's largest retailers Big W has appointed Saatchi & Saatchi as its advertising agency. "Our appointment to such an iconic Australian brand is a great endorsement of the new team and momentum we're building at the agency," said agency CEO, Michael Rebelo.
A Product to Add Sparkle and Pop to Laundry Day
Appointed by Procter & Gamble to launch an extensive marketing campaign for the company’s latest product, Tide Pods, Saatchi & Saatchi New York senior vice president Maru Kopelowicz comments that "the campaign will look and seem like nothing you’ve seen in laundry”.
We Still Love the Shops
A new survey from Saatchi & Saatchi London of more than 1,500 people aged 16 to 29 shows 77 per cent "love to shop" in physical stores. Magnus Djaba, the agency's CEO, says some retailers are struggling because they have become too "transactional".
Saatchi & Saatchi Fallon Tokyo Partners With Digital Jungle In Japan
Saatchi & Saatchi Fallon Tokyo has partnered with Digital Jungle to provide clients with social media analytics technologies and social marketing that will give clients in Japan a distinct advantage.
Highlights of The Gunn Report 2011
Saatchi & Saatchi London's 'Welcome Back' campaign for T-Mobile has tied for second place in The Gunn Report's ranking of the most awarded commercials in the world.
Saatchi & Saatchi London Appoints Leigh Thomas as Managing Director
Previously heading Saatchi & Saatchi's Kerry Foods and Toyota GB business, Leigh Thomas has been appointed managing director of Saatchi & Saatchi London. Thomas will be responsible for the day-to-day running of the agency and replaces Michael Rebelo, who became CEO of Saatchi & Saatchi Australia last year.
Saatchi & Saatchi Russia Strengthens With The Creative Factory

Saatchi & Saatchi Moscow strengthens its position in Russia with the integration of The Creative Factory (TCF), a Publicis Groupe acquisition. "Adding TCF to our offering in Russia is about talent, above all - acquiring top talent in areas new to Saatchi, such as events and content development,” said Shannon Cullum, CEO Saatchi & Saatchi Russia.
Breaking Through
Saatchi & Saatchi has been listed as one of the Top 20 advertising agencies in Canada, thanks to its highly successful @Random campaign for the Tourette Syndrome Foundation of Canada. "We see ourselves as an ideas company, so it just so happens that in the past year or so a lot of our ideas came to life in the digital space," says Creative Director, Helen Pak.
Conill, USA, Makes Ad Age's 'Agency A-List' 2012
Advertising Age has named Conill, Saatchi & Saatchi's U.S. Hispanic agency, as a standout shop in its Agency A-List for creative use of nontraditional media.
F/Nazca Saatchi & Saatchi is Ad Age's International Agency of the Year Runner-up
Advertising Age has named F/Nazca Saatchi & Saatchi Brazil  'International Agency of the Year' runner-up for its creative work on Nike, Carrefour and Olay.
Saatchi & Saatchi NZ Joins Air New Zealand Roster
Saatchi & Saatchi New Zealand has been added to the agency roster for Air New Zealand after a competitive pitch. "Air New Zealand is an iconic New Zealand brand that has been on the edge of what's new, not only in their offering but in their communication as well," commented Saatchi & Saatchi NZ CEO Nicky Bell.
Del Campo Nazca Saatchi & Saatchi Named One of the Most Creative Agencies
Del Campo Nazca Saatchi & Saatchi Argentina was named one of the ten most creative agencies in the world following multiple Agency of Year awards, 13 Cannes Lions, and innovative campaigns for clients like Andes Beer and BGH.
Saatchi & Saatchi Scoops £5m Mattessons
Saatchi & Saatchi London has been awarded the creative account for Kerry Food's Mattesons meat brand after a four-way pitch. The new campaign will break in the second quarter of this year.
Saatchi & Saatchi New York Win Creative on Chase Sapphire Credit Card
Following a competitive pitch, Saatchi & Saatchi has been selected by Chase bank to handle the traditional, direct and digital advertising for the Chase Sapphire credit card.
Annie Longsworth Appointed North America CEO of Saatchi S
Annie Longsworth has been named CEO of Saatchi & Saatchi S, North America.  Annie expressed enthusiasm about her leadership of Saatchi S. "With sustainability rapidly becoming the most critical business issue of our time, brands will increasingly need Saatchi S' expertise in strategic consulting and engagement.”
Viral Video Charts: Top Creative Agencies 2011
Saatchi & Saatchi London's 'Royal Wedding' viral video for T-Mobile logged almost 48 million views, making it the sixth top brand-driven viral ad in 2011. The spoof showed members of the ‘royal family’ dancing down the aisles during the wedding of Prince William and Kate Middleton.
Saatchi & Saatchi Bulgaria and Philips Win Europe Excellence Award
Saatchi & Saatchi Bulgaria and Publicis Consultants | MARC were winners at the Europe Excellence Awards for their "SoulHunters" campaign for Philips Bulgaria.  The campaign managed to reach 200,000 potential customers and boost Philips headphones sales by 82%.
The Annual 2011: Top 10 Celebrity Ads
Saatchi & Saatchi’s Olympic themed campaign for Visa has been named one of the top 10 celebrity campaigns in 2011. The campaign depicts various British athletes training for the games in their respective sporting fields.
BGH Quick Chef Music Makes Creativity's 'Top 10 Killer Creative' List
Del Campo Nazca Saatchi & Saatchi's 'Quick Chef Music' microwave has been listed as one of the year's most exciting creative campaigns by Creativity. "The forte of Del Campo Saatchi & Saatchi may well be product innovation," says Creativity.
T-Mobile Tops Most Popular YouTube Ads in the UK
Saatchi & Saatchi London’s ‘Royal Wedding’ campaign for T-Mobile has been named the most popular advert on the web amongst British viewers, receiving more than 24 million views since its global launch in April.
Saatchi & Saatchi X Appointed by Pirelli
Saatchi & Saatchi X German has won the creative accounts for Italian motorcycle brand Pirelli and its German subsidiary Metzeler. Director of Trade & Consumer Marketing Uwe Geyer commented, "It was the innovative ideas, the sound technical understanding and the specific market insights offered by the agency which convinced us to work with Saatchi & Saatchi X."
HTC Appoints Saatchis for South Asia
Saatchi & Saatchi Singapore has been appointed HTC South Asia to handle the creative for the launch of a new range of smartphones in the region. Lennard Hoornik, president of HTC South Asia, said, “Saatchi & Saatchi are continually bringing new, interesting and fresh ideas to the table. We look forward to working with them in one of our fastest growing regions”.
AIA Chooses Saatchi & Saatchi Italy: Saatchi & Saatchi Italy has won the 2012 budget for the communication of all AIA's products, including Bon Roll, Wudy, and Aequilibrium line of cold meats. The agency will also be involved in communication activities abroad, where AIA is already distributing its products.
Trillion Dollar Man to Join Rebelo's Saatchi & Saatchi Australia Team: Damon Stapleton has been appointed the new Executive Creative Director of Saatchi & Saatchi Sydney as part of CEO Mike Rebelo’s plans to overhaul the agency back to a competitive position. Described by Rebelo as “indisputably one of the best ECDs in the world”, Damon will join in agency in January 2012.
MDIS Re-appoints Saatchi LAB: Saatchi LAB is proud to announce its reappointment as the Agency Of Record for The Management Development Institute of Singapore (MDIS). This is the second consecutive reappointment and is also the first time any agency has been appointed for three consecutive years.
Winning Sign Blows Wellywood Off the Hill: ‘Wellington – Blown Away’ has won the Wellywood sign competition and will take its spot on the Miramar Peninsula by March. The sign was designed by Matt Sellars and Ray McKay of Saatchi & Saatchi.
Holographic World First from Deutsche Telekom and Saatchi & Saatchi: Saatchi & Saatchi EMEA has created a holographic concert starring sing-songwriter Mariah Carey in the latest installment of Deutsche Telekom's 'Life is for sharing' campaign. The multi-city, multi-media spectacular unfolded simultaneously in five different countries.
Mio Chongson Joins Ace Saatchi & Saatchi as COO: Mio Chongson has been appointed the new COO at Ace Saatchi & Saatchi Philippines, taking over from Matt Seddon who moves into the position of CEO of Saatchi & Saatchi India. Chongson will lead the agency's team of 110 and will work with clients including Mead Johnson, P&G, Toyota, Lexus, PLDT, Roche, SM, Petron, Kraft and Diageo.
Matt Seddon to Lead Saatchi & Saatchi India Renewal: Saatchi & Saatchi has announced the first step in a major renewal of the agency's India office with the appointment of new CEO, Matt Seddon. Seddon is an award-winning creative leader within Saatchi & Saatchi's Asian network, with an outstanding track-record for building successful agencies.
Saatchi & Saatchi NZ Picks Up Three More CCA Brands: Coca Cola Amatil (CCA) has awarded three more brands to Saatchi & Saatchi, in addition to the Pump brand the agency won in June. From January, Saatchi & Saatchi will be responsible for the L&P brand, as well as Deep Spring and Baker Halls cordial.
HTC Chooses Saatchi & Saatchi X: HTC, a Taiwanese handset manufacturer and one of the fastest growing companies in the mobile phone industry, has appointed Saatchi & Saatchi X to handle its EMEA retail marketing account.
Brent Smart Appointed Worldwide MD on General Mills: Brent Smart has been appointed by Saatchi & Saatchi to the new role of worldwide managing director on General Mills, based in New York. Smart will sit on the worldwide board with responsibility to drive integration across the Publicis Groupe.
Robinsons Account Moves to Saatchi Lab: Saatchi Lab has been appointed creative agency for Singapore retailer Robinsons. Lionel Goh, General Manager of Saatchi Lab confirmed the development, commenting, "We hope to work to bring each other to new heights in retail thinking and creative work."
Andy Parfitt Joins Saatchi & Saatchi Fallon Across EMEA: Former BBC Radio 1 Controller Andy Parfitt will be working with Saatchi & Saatchi Fallon EMEA’s senior management teams to help nurture, shape and attract the very best talent available. "For me, Saatchi & Saatchi is the most famous creative agency in the world, making some great work with a range of interesting clients," says Parfitt.
Saatchi & Saatchi Worldwide Appoints Fabio Scappaticci as Reinvention Project Director: Saatchi & Saatchi Worldwide has appointed former Aerospace engineer and Cambridge Judge Business School graduate Fabio Scappaticci as a Reinvention Project Director. He joins Saatchi & Saatchi's global Reinvention team led by Richard Hytner, Deputy Chairman, Saatchi & Saatchi Worldwide.
Carlsberg India Appoints Saatchi & Saatchi Delhi: Carlsberg India has recently appointed Saatchi & Saatchi, Delhi, as its communication partner. As part of the mandate, the agency will handle all communication development for the Carlsberg and Tuborg beer brands in India.
Saatchi Wins Kraft’s Trident After Global Review: Saatchi & Saatchi has won the global account for Trident chewing gum. The Network’s offering to bring fresh thinking to the world’s largest chewing gum brand is certainly needed to revitalize the Kraft Food’s iconic product.
Marktplaats Chooses Saatchi & Saatchi | Leo Burnett Amsterdam: Marktplaats, the largest auction and shopping website in the Netherlands, has selected Saatchi & Saatchi | Leo Burnett Amsterdam to develop a long-term communication strategy and cross media campaign aimed at confirming and increasing awareness of Marktplaats Automotive.
Saatchi & Saatchi London Appoints Magnus Djaba as CEO: Saatchi & Saatchi has named Magnus Djaba, the managing director of Fallon London, as chief executive. Djaba will take charge of the day-to-day running of the London office, leading the executive team and continuing and improving the agency's impressive recent financial growth and creative success.
Saatchi & Saatchi Wins Pan-European Samsonite Business: Samsonite has appointed Saatchi & Saatchi Brussels as its new pan-European agency. Edouard Wattel, Head of Communications for Samsonite Europe said: "Saatchi & Saatchi came up with very creative ideas during this highly competitive pitch. That's why we believe that they will continue to enhance our existing strong communications materials and succeed in adding even more emotional appeal to the brand."
Rebelo Named Saatchi & Saatchi Australia CEO: Saatchi & Saatchi has named Michael Rebelo, Managing Director of its London agency, as the new CEO for its Australian operations. Rebelo has worked within Saatchi & Saatchi since 1997 and will begin his new role in November.
Saatchi & Saatchi Mexico Wins Paseo Interlomas: The biggest shopping mall in Latin America, Paseo Interlomas, has chosen Saatchi & Saatchi as the agency as for its communication in Mexico. The Mexican agency will oversee the creative for the mall’s launch. Isidoro Attie, General Manager of Paseo Interlomas said:  "Saatchi & Saatchi's proposal is different, huge, innovative and fully consistent with our strategy."
SSF Tokyo and Mie Project Launch Choosee: Saatchi & Saatchi Fallon (SSF) Tokyo has partnered with premium food importer Mie Project to offer organic food and drinks in a retail environment. "There is no better way to understand ever-evolving consumer preferences and behavior than to actually have an operating store within our midst," says SSF Tokyo's CEO, Phillip Rubel.
Saatchi & Saatchi London Launches Design Agency, Eighty: Saatchi & Saatchi has launched Eighty, a fully integrated design agency offering end-to-end design strategy and creative execution across multiple media. Eighty is headed by Steve Davies, Design Director, Dave Dawkins, Operations Director, and Andy Bell, Commercial Director, all of whom work at Saatchi & Saatchi.
BBR Saatchi & Saatchi Wins Isracard Account: BBR Saatchi & Saatchi Israel has won the advertising account for Israel's No.1 credit card brand, Isracard. "Winning the Isracard account is a major milestone for the agency. For our local advertising industry it has been the biggest new business opportunity of 2011," says the agency’s CEO Yossi Lubaton.
Royal Caribbean Nordic Choose Saatchi & Saatchi: Saatchi & Saatchi Norway has been awarded the account for Royal Caribbean Nordic. "We have big ambitions, both in Norway and other Nordic countries," says Head of Marketing at Nordic Ellen Stebekk. “Saatchis combination of excellent local agencies and a highly dense network is what we've been looking for."
Agthia Chooses Saatchi & Saatchi for Middle East Yoplait Launch: Saatchi & Saatchi Middle East has been assigned as agency of record on the Yoplait brand, which is being launched in the Gulf Cooperation Council countries by Agthia, a leading Abu Dhabi based food and beverages group.
Saatchi & Saatchi Dusseldorf Wins EUROPA Direct Insurance: Direct insurance company EUROPA has entrusted Saatchi & Saatchi Düsseldorf with its future marketing communication. "Saatchi & Saatchi is the right agency for us - no doubt. Their fresh ideas and the creative realization in all channels convinced us completely," comments Daniel Pytiak, Director of Sales and Marketing at EUROPA Insurance.
Saatchi & Saatchi Italy Tries to Get Tax Cheats to Pay Up: Saatchi & Saatchi Italy have created a television and print campaign to encourage Italians to pay their taxes. The Italian revenue agency Agenzia Delle Entrate selected Saatchi & Saatchi based on the success of a previous campaign they had developed for the Italian properties and real estate agency, Agenzia del Territorio.
Saatchi & Saatchi Shanghai Named Creative AOR for Citroen DS: After a competitive pitch involving six agencies, Saatchi & Saatchi Shanghai has been awarded the advertising account for Citroen. Michael Lee, MD of the Shanghai agency, noted that the new premium line of Citroen DS to be released next year will target the emerging segment of affluent consumers in China.
Saatchi & Saatchi to Handle Image Revamp for Kingdee: Chinese software company, Kingdee, have selected Saatchi & Saatchi Guangzhou to revamp its brand concept and re-position its overall image on the world stage. Saatchi & Saatchi will develop print, television and digital campaigns to develop the brand internationally.
Ace Saatchi & Saatchi Named Philippines Agency of the Year: In the short space of two years, Ace Saatchi & Saatchi has secured the most coveted Agency of the Year title – CB Asia Philippines Agency of the Year.
Ayanda Mbanga Appointed Saatchi & Saatchi South Africa Deputy CEO: Saatchi & Saatchi Group CEO Gail Curtis has announced that Ayanda Mbanga has been appointed Group Deputy CEO at Saatchi & Saatchi South Africa, and will be responsible for driving new business development, talent management and group client relations.
Elie Ohayon Announced as New CEO of Saatchi & Saatchi France: Saatchi & Saatchi's CEO of Europe, Middle East and Africa (EMEA), Robert Senior, today announced the appointment of Elie Ohayon as CEO of Saatchi & Saatchi France. Senior said: "Elie brings leadership, determination and spirit. The perfect ingredients to help Saatchi & Saatchi deliver the unreasonable power of creativity to our clients - existing and new."
Saatchi & Saatchi Switzerland Named Swisscom’s Lead Agency: Saatchi & Saatchi Switzerland has acquired a new client through telecommunications company Swisscom. "The close partnership and exchange of ideas in recent months has convinced us that Saatchi & Saatchi is an agency that demonstrates strong strategic understanding and creative skills - which both tipped the balance," said Olivier Quillet, head of brand management, Swisscom.
Saatchi & Saatchi Berlin Cruises Now With Avis: Saatchi & Saatchi Berlin has been awarded the advertising account for Avis rental cars in Germany. "The concept presented by Saatchi & Saatchi Berlin immediately convinced us and was well received throughout the whole company. We are looking very much forward to working with them, and are totally sure that we have now found a very strong partner for achieving our goals," says Klaus Tusche, Director of Marketing, Partnerships & Leisure Sales at Avis.
Double New Business Win for Saatchi & Saatchi Cape Town: Saatchi & Saatchi Cape Town has won new business from online and print classified ad company, Kalahari Ads, and the South African pharmaceutical company, PharmaDynamics. Saatchi & Saatchi’s strong digital support through its AtPlay division, as well as its history of creating innovative communication ideas made the agency a clear winner on both accounts.
Saatchi & Saatchi Wins WeightWatchers: WeightWatchers has appointed Saatchi & Saatchi to handle its estimated £10 million UK advertising account. Lindsay Reisser-Weston, vice-president of marketing at WeightWatchers UK, said: "Saatchi & Saatchi has demonstrated a sound understanding of our brand values and our business objectives."
Cannes Outdoor Gold Lion for Saatchi & Saatchi London: Saatchi & Saatchi London has scooped a Gold Award in the Outdoor, Stunts & Live Advertising category for T-Mobile ‘Welcome Back', the fourth iteration in the ‘Life's for Sharing' campaign. The TV ad saw Heathrow T5 arrivals being greeted by a 300 strong crowd spontaneously bursting into song, giving the weary travelers a welcome back they would never forget.
New Zealand's 'Orange Guy' Gets New Look: Saatchi & Saatchi New Zealand is the creative force behind the launch of the enrolment and information campaign for the 2011 General Election and Referendum, recognized globally as one of the most successful electoral campaigns by level of voter enrolment.
Saatchi & Saatchi LA Wins Cannes Gold Cyber Lion: A coveted Gold Cyber Lion was awarded to Saatchi & Saatchi LA for best copywriting at the 58th Cannes Lions International Festival. This prize was bestowed upon the agency for its 'Prius Goes Plural' Web video campaign created for Toyota Motor Sales, U.S.A.
Saatchi & Saatchi India Wins Creative Duties for OLX: Saatchi & Saatchi India has won the creative duties for OLX, a provider of free classifieds worldwide. About the partnership, Amarjit Singh Batra, Country Manager, OLX said, “We found the Saatchi & Saatchi team very responsive and excited about this idea...We chose them over others because of the clarity and simplicity in the creative pitch idea that they presented to us."
Chris Foster Appointed Asia Pacific Chairman and Regional CEO: Chris Foster, formerly CEO of Fallon, Minneapolis, has been appointed Chairman and Regional CEO of Saatchi & Saatchi Asia Pacific. "Chris is an inspirational leader," says Kevin Roberts, CEO Worldwide of Saatchi & Saatchi, "His return to Asia Pacific is good news for clients and for our people. He is a world-class brand navigator with very successful US experience to add to his previous decade in Asia."
ADCI Agency of the Year is Saatchi & Saatchi Italy: Saatchi & Saatchi Italy is on the top of the Italian creativity podium having won the highest number of Medals at the 26th Italian Art Directors Club Award. Giuseppe Caiazza, Chief Executive Officer, declared: "I'm really proud that once again Saatchi & Saatchi is confirmed as being on the cutting edge of Italian creativity, with some of the most innovative and focused ideas aimed at pursuing the excellence and the smart use of new media.”
Saatchi X Aims for 'Moment of Truth': Shopper marketing agency Saatchi & Saatchi X expects to double its business in the Mena region this year, says Richard Nicoll, the agency’s managing director for the Middle East and North Africa. "Shopping is massively important in Dubai and the Middle East generally.”
Badillo Nazca Saatchi & Saatchi Named Cuspide Agency of the Year Again: Badillo Nazca Saatchi & Saatchi, Puerto Rico's most creative agency, for the third consecutive time was named Agency of the Year at the 29th edition of the Cúspide Awards, sponsored by the Puerto Rico Advertising Agency Association.
Saatchi & Saatchi Aims to Stop Europe Smoking: The consortium of Saatchi & Saatchi Europe, Huntsworth/Grayling, ZenithOptimedia, and ESN has been awarded a contract by the European Commission to organize a communication campaign throughout the 27 Member States to encourage young adults aged 25-34 to stop smoking.
Saatchi & Saatchi Bags Skoda Creative Biz: Saatchi & Saatchi India has been selected by Skoda India to handle the automotive brand's entire portfolio for both existing and new car brands. Talking about the win, Kamal Basu, CEO, Saatchi & Saatchi India says, “Skoda has been a brand with a lot of 'mystique' in India. Unraveling this to the country is an exciting journey that we at Saatchi & Saatchi are looking forward to.”
T-Mobile's 'Royal Wedding' Takes People's Choice Award: Saatchi & Saatchi London's royal wedding spoof for T-Mobile has won the UTalk Marketing People's Choice award. To date the viral video has received more than 20 million views - that's not so far off the number who watched the big day on television in the UK.
Saatchi & Saatchi Win Nine Awards at the 2011 Effies: Saatchi & Saatchi New York, Los Angeles, and shopper marketing arm, Saatchi & Saatchi X, win nine effectiveness awards for Toyota, Tide, Gillette, Miller High Life, Febreze and Wheaties at the 43rd annual North American Effie Awards.
Saatchi & Saatchi LA Awarded Gold and Silver by ADC: Saatchi & Saatchi Los Angeles’ "Swagger Wagon" music video for Toyota Sienna continues to take the awards show circuit by storm. The agency won a Gold and Silver from the Art Directors Club for Motion Design and Advertising Broadcast Craft.
Saatchi & Saatchi Saudi Arabia and BMG Foundation Launch 'Our Water, Our Life' Initiative: A new initiative by philanthropic organization, BMG Foundation, and Saatchi & Saatchi Saudi Arabia aims to encourage sustainable water consumption among Arab households and raise awareness on water preservation amongst youth.
Saatchi & Saatchi New York Partner with Lenovo to Connect with 'Those Who Do': Chinese computer manufacturer Lenovo is trying to get its products into the hands of the coveted 18- to 25-year-old Apple generation, with a new advertising campaign by Saatchi & Saatchi New York. The campaign’s focus is action, specifically the idea that Lenovo products are “for those who do.”
In-Store Sales Begin at Home: Dina Howell, chief executive of Saatchi & Saatchi X, talks of how in-store marketing needs to accommodate the way shoppers behave online and in store. "The reality is marketers have to pull more levers today than they ever had to before. All of us are consuming media in so many different ways," says Ms. Howell.
Saatchi & Saatchi Latin America Top Creative Agency at FIAP 2011: Saatchi & Saatchi's Latin American network, consisting of Del Campo Nazca Saatchi & Saatchi (Argentina), F/Nazca Saatchi & Saatchi (Brazil) and Conill (USA), was the top-ranked creative network at the 42nd annual Festival Iberoamericano De La Publicidad (FIAP).
Conill is Most Awarded U.S. Agency at FIAP: For the second time in three years, Conill took the top spot in number of awards won at the Festival Iberoamericano De La Publicidad (FIAP) for work done on Toyota and the Consulate General of Argentina.
Saatchi & Saatchi Success at Diageo Marketing Brilliance Awards: Saatchi & Saatchi EMEA has been awarded Best 'Bought' Media Campaign for its TV commercial "Scout" for Guinness Africa at Diageo's Global Marketing Brilliance Awards. John Pallant, Regional Creative Director, EMEA said: "It's always great to be recognised for what we do. But when it is the recognition of one of our key clients for us producing the best piece of work in this category for the entire year - it is pretty special."
Saatchi & Saatchi Establishes Operations in Colombia: A new Saatchi & Saatchi agency has been established in Colombia, a move representing the network's expansion in the Latin American region. Esteban Guerrero will lead the new agency as its CEO, with Juan Pablo Navas named Creative Director.
Saatchi & Saatchi Made Kellogg's Sustainability Agency: Cereal brand Kellogg's has appointed Saatchi & Saatchi S to develop its sustainability strategy as well as activate internal engagement programmes across Europe.
Conill, Most Awarded U.S. Agency at Festival Caribe 2011: Conill won the most awards at the 2011 Festival Caribe International Advertising Competition with two gold and two silver honors for work done on Toyota, Consulate General of Argentina, and Fundacion Futbol Forever.
Mad Man: As the Worldwide Director of Design for Saatchi & Saatchi, Derek Lockwood is one of the world’s most influential creatives. Urbis Editor Nicole Stock gets an insight into how he thinks about creativity, and what makes good design.
Saatchi & Saatchi's T-Mobile 'Welcome Home' Named UK's Best TV Ad for 2010: Saatchi & Saatchi has won the top award at the BAAAs for their T-Mobile ‘Welcome Back' campaign. The win for Best TV Commercial of the Year is the second accolade in a row for the agency and T-Mobile, winning the same award for T-Mobile ‘Dance' at last year's awards.
Saatchi & Saatchi Awarded Full Toyota Italy Account: Further strengthening its partnership, Toyota Motor Italy has assigned all its communication for the entire range of Toyota models to Saatchi & Saatchi Italy. The collaboration extends to Toyota's iQ, Auris, Avensis, Aygo, Prius, Yaros and SUV ranges.
Conill Named Ad Age Multicultural Agency of the Year: Conill has been named the 2010 "Multicultural Agency of the Year" by the leading industry trade magazine Advertising Age. In selecting Conill for this honor, the editors of the publication praised the agency's robust business performance, new business success and non-traditional marketing solutions for its clients.
Del Campo Nazca Saatchi & Saatchi Awarded International Agency of the Year by Ad Age: Advertising Age has chosen Del Campo Nazca Saatchi & Saatchi as the “International Agency of the Year” for 2010, as part of Ad Age's annual Agency A-List report.
Saatchi & Saatchi Middle East Wins Dubai Global Energy Forum Account: Saatchi & Saatchi Middle East continues its streak of wins in the Future Energy section by winning the ATL, BTL, Digital, Media and PR assignments for the Dubai Global Energy Forum. The Forum will take place in April 2011 and be hosted by Dubai’s Supreme Energy Council.
Saatchi & Saatchi New York Win Lenovo Global Account: Personal computing brand, Lenovo, has hired Saatchi & Saatchi New York to handle its global creative assignments. The agency will develop a new creative theme for the Lenovo brand.
Saatchi & Saatchi X Appoints Dina Howell as CEO Worldwide: Saatchi & Saatchi has appointed Dina Howell as CEO Worldwide of shopper marketing agency Saatchi & Saatchi X. Howell was previously Vice President, Global Media and Brand Operations at Procter & Gamble.
Saatchi & Saatchi Cape Town Win Nulaid: Saatchi & Saatchi Cape Town has been appointed by the Pioneer Foods-owned Nulaid brand. The agency, which won the business in a three-way agency pitch, will be responsible for the above and below-the-line, shopper marketing, digital and packaging.
Del Campo Nazca Saatchi & Saatchi Appointed By Coca-Cola Argentina: From December 2010, Del Campo Nazca Saatchi & Saatchi will become the advertising agency for Coca-Cola Argentina. Its services will also extend to other initiatives within the southern Latin American region.
New CEO Appointed at Saatchi & Saatchi Singapore/Malaysia: Ian Rowden, Chairman and CEO, Saatchi & Saatchi Asia Pacific has announced the appointment of Paul Roebuck as the CEO of the Singapore and Malaysian operations effective January 2011. Roebuck was previously CEO of BBDO Guerrero/Proximity Philippines.
Saatchi & Saatchi New York Wins Healthy Weight Commitment Foundation: The Healthy Weight Commitment Foundation (HWCF) has appointed Saatchi & Saatchi New York to handle the social media elements of the program designed to help American adults and children achieve a healthy weight and lifestyle through energy balance.
Top Management Role Changes for Saatchi & Saatchi Italy: Giuseppe Caiazza, currently Managing Director for the Automotive Business within Saatchi & Saatchi EMEA, is appointed Chief Executive Officer of Saatchi & Saatchi Italy. Fabrizio Caprara, will take on the role of Chairman of the Italian agency.
Saatchi & Saatchi Cape Town Appointed by Tuffy: Chosen after their successful implementation of the award winning ambient campaign "Clean Conscience", Saatchi & Saatchi Cape Town has been awarded the Tuffy account in South Africa. Tuffy are manufacturers of flexible plastic and paper products for the retail, industrial, advertising, and marketing industries.
Saatchi & Saatchi X Launches in India: Shopper marketing agency Saatchi & Saatchi X launches in India at the India Retail Forum (IRF) on 28-29 September. "Our international expertise combined with some of the best professional talent from India makes it a winning combination," says Amit Ajwani, General Manager.
New Managing Director for Saatchi & Saatchi Switzerland: Following the appointment of Michael Samak as Regional CEO of Saatchi & Saatchi in Switzerland and Germany, the agency is pleased to announce the appointment of Catherine Gale to the new position of Managing Director, Saatchi & Saatchi Switzerland.
Saatchi & Saatchi Wellington's 'Get What It Takes' Campaign for NZ Army a YouTube Hit: Saatchi & Saatchi Wellington's latest "Get What It Takes" campaign for the NZ Army has risen swiftly to become New Zealand's number one most viewed branded or sponsor channel on YouTube with over 30,000 views since it was loaded on 5 September.
Saatchi & Saatchi's Gail Curtis Gives BUSA a Creativity Injection: Saatchi & Saatchi Group SA CEO, Gail Curtis, has been appointed to Business Unity South Africa's (BUSA) Board of Trustees. She is the first representative the organisation has appointed from the creative sector. Curtis says that she is delighted to be part of a team that provides direct input on BUSA's strategic planning, with a consequential effect on the South African business environment.
Saatchi & Saatchi Wins Creative Duties for CIBIL: Saatchi & Saatchi has won the creative duties for Credit Information Bureau (India) Ltd (CIBIL). Commenting on the win, Kamal Basu, chief executive officer, Saatchi & Saatchi, tells afaqs!, "We won the business showing the client how well we could help create awareness and involvement in the category.”
Saatchi & Saatchi Switzerland Win a Lion and EuroEffie with Otrivin: Saatchi & Saatchi Switzerland has won two prestigious advertising awards for Otrivin nasal spray. The radio campaign "Senses" was awarded a Bronze Lion at Cannes, followed this week by a EuroEffie for effectiveness in a campaign for "Tissue Overload”. With this win, Saatchi & Saatchi Switzerland is the first agency to win a EuroEffie Switzerland.
Saatchi & Saatchi Hosts Amsterdam SAIL-IN Party to Mark New Office Opening: Amsterdam recently hosted its famous SAIL-IN parade, featuring impressive tall ships and sailing heritage craft, along with many thousands of accompanying boats. Against this spectacular backdrop, Saatchi & Saatchi Netherlands organized an event to celebrate the opening of its new offices at the Danzigerkade.
M&M Award Success for Kosovo 'Young Europeans' Campaign: BBR Saatchi & Saatchi’s Kosovo 'Young Europeans' campaign has won the Best Nation and Place Branding category at the prestigious 2010 M&M Awards. The campaign idea, Kosovo – The Young Europeans, communicates that the country is a fountain of youth and that the Kosovar people have something special to bring to the European continent by taking a younger, fresher, perspective to everything they do.
Saatchi & Saatchi EMEA Makes Key Regional Hires: Saatchi & Saatchi EMEA has appointed Andrew Lord as Chief Marketing Officer EMEA and Clare Shaw as Market Development Director, Toyota Europe. Saatchi & Saatchi EMEA CEO, Simon Francis said on the appointments: "We are delighted to welcome Clare and Andrew to the Saatchi & Saatchi EMEA team."
Procter & Gamble Assigns Digital Accounts to F/Nazca Saatchi & Saatchi: Procter & Gamble has appointed F/Nazca Saatchi & Saatchi to be responsible for the digital communications of its Pampers brand, as well as the online debuts of Olay and Head & Shoulders.
New Creative Director for Saatchi & Saatchi X Middle East: Saatchi and Saatchi X has appointed Colman Sheil as its Creative Director for the Middle East region. Based in Dubai, Sheil will join the agency and take responsibility for its creative output across all mediums within shopper marketing.
Saatchi & Saatchi Frankfurt Appoints New COO: Michael Samak, CEO Saatchi & Saatchi Germany and Switzerland has appointed Géza Unbehagen, 39, one of the most highly regarded consultants of German advertising agencies as Chief Operating Officer Frankfurt and member of the Management Board.
Honda Goes with F/Nazca Saatchi & Saatchi Brazil: F/Nazca Saatchi & Saatchi has been elected as Honda Automobile's new agency for the Brazilian market. The tendering process involved another four of Brazil's largest agencies. The services are to include provision of both on-line and off-line advertising material as well as design.
Saatchi & Saatchi South Africa Gets York Timbers: Saatchi & Saatchi has been appointed the new creative agency for listed forestry products company, York Timber Holdings Limited. Saatchi & Saatchi will be responsible for repositioning and revitalizing the brand.
Katy Perry and Deutsche Telekom Partner to Ask Biggest Fans to Participate in Her Official ‘Firework’ Video: Deutsche Telekom has announced an exciting collaboration with international pop star Katy Perry that will recruit her biggest fans to participate in her official video for the upcoming single release 'Firework'. Created by Saatchi & Saatchi, 'Katy's Project: Pop Video' follows in a series of highly visible and successful campaigns since 2008 that have focused on reinforcing Deutsche Telekom's 'Life's for Sharing' brand.
Saatchi & Saatchi S Appoints Judah Schiller as CEO North America: Judah Schiller has been appointed CEO for Saatchi & Saatchi S, North America. Schiller will run the consulting firm from San Francisco, California, and will continue to collaborate on both regional and global client matters with Adam Werbach, Chief Sustainability Officer for Saatchi & Saatchi.
Retrofit Building First to Grab Green Award: The Saatchi & Saatchi building in lower Manhattan has become the first existing (as opposed to brand new) office building in the city to win a Leadership in Energy and Environmental Design "Gold" certification for its environmental friendliness from the U.S. Green Building Council.
Saatchi & Saatchi Wins PlayStation® Business in Latin America: Sony Computer Entertainment America (SCEA) LLC announced that after a competitive agency review, Saatchi & Saatchi has been awarded marketing responsibilities for PlayStation® throughout Latin America. Creative development will be led from the network's Argentina agency, Del Campo Saatchi & Saatchi. Conill, Saatchi & Saatchi's U.S. Hispanic market agency, was a partner in the review and will produce digital and non-traditional efforts for the business.
Diageo Retail Arm Tasks Saatchi X with Smirnoff Project: Diageo Global Travel & Middle East (GTME) is to work with shopper marketing specialist Saatchi & Saatchi X on a range on international projects, including one for Smirnoff. The campaign will include advertising, in-flight, experiential, digital and in-store activity, and will aim to engage leisure travellers in an ‘immersive’ experience.
Toyota: Your Auto-Biography on Facebook: Toyota has launched a “Auto-Biography” campaign on Facebook, encouraging its fans to “collect and showcase the most memorable moments” about their cars with the rest of the world. The campaign was created by Saatchi & Saatchi.
Football Dreams Come True for Fifteen Indonesian Kids: Inspired by the success of the inaugural ‘Champions Academy' in 2009, Kraft Foods Indonesia has initiated an even more ambitious campaign – The Dream Team of Biskuat Macan Indonesia. Dini D. Makmun, CEO of Saatchi & Saatchi Indonesia explains: "Our pride for this campaign comes in multitude forms however the ultimate feeling takes place when we see these children striving on the training field…Saatchi & Saatchi together with Biskuat are therefore committed to nurture their potential, determination and aspiration."
2010 Saatchi & Saatchi Lovemarks Award Presented to Friederike Weißbach: The second Saatchi & Saatchi Lovemarks Award was presented to Friederike Weißbach of the University of Mannheim for her evaluation on the impact of emotional and integrated advertising campaigns by using the example of a Saatchi & Saatchi's strategy for the German telecommunications company Deutsche Telekom.
Saatchi & Saatchi Bags Creative Mandate for Harley-Davidson in India: Following a multi agency pitch, Saatchi & Saatchi has been awarded the creative duties for Harley-Davidson India. This account will be handled by the agency's Delhi office. Sajay Tripathi, Director – Marketing, Harley-Davidson India says, "We welcome Saatchi & Saatchi on board to manage our expanding creative mandate".
Chivas Regal China Appoints Saatchi & Saatchi Shanghai: Saatchi & Saatchi has been appointed by Pernod Ricard China as lead ‘below the line’ agency for Chivas Regal in China. Chivas Regal is the #1 whisky brand in China. This is the first appointment of Saatchi & Saatchi in China by Pernod Ricard.
Blair Embraces BBR Saatchi & Saatchi's Kosovo Branding Campaign: BBR Saatchi & Saatchi Tel Aviv was honored to have received a special mention for their Kosovo nation branding campaign when Former Prime Minister Tony Blair visited Kosovo last week. During a speech to the National Assembly of the Republic of Kosovo, Tony Blair said: "I love your recent publicity slogan – Kosovo: the Young Europeans. You are the newest country in Europe with also Europe’s youngest population."
Saatchi's Australia Rolls Out the World's First Round YouTube Video for Cadbury Rollpack Today: Saatchi & Saatchi Australia and Cadbury Australia have collaborated with YouTube to launch their latest digital offering for Cadbury Rollpack. The campaign will feature the world's first round YouTube video "This idea was about offering people a quick, unexpected moment of joy in a unique space," said Saatchi & Saatchi Australia's ECD, Steve Back.
New Campaign for Wall's from Saatchi & Saatchi London: Saatchi & Saatchi London has launched its first campaign for the iconic British brand, Wall’s, since winning the account last year. The campaign will consist of a series of TVCs that will all be shot documentary style and celebrate ordinary British people who possess a ‘Bring it On’ attitude.
F/Nazca Saatchi & Saatchi Wins Petrobras: For the third consecutive time, F/Nazca Saatchi & Saatchi Brazil has won the account for Petrobras. Over the last seven years, the work produced by the agency has garnered numerous honors, including awards at Prêmio O Globo (Globe Awards), Festival da Associação Brasileira de Propaganda (Brazilian Advertising Association Festival) and Clube de Criação de São Paulo (São Paulo Creation Club).
McGruff the Crime Dog Celebrates His 30th Birthday With a Makeover: The National Crime Prevention Council (NCPC) unveiled a new animated short film featuring McGruff the Crime Dog as part of his 30th birthday celebration. With the help of legendary advertising agency, Saatchi & Saatchi, this new animated video gives McGruff a chance to reach a whole new generation of kids with important messages about bullying prevention.
Cannes We Did: The Saatchi & Saatchi network won a total of 26 Cannes Lions, including 1 Grand Prix for Andes beer "Teletransporter" (Del Campo Nazca Saatchi & Saatchi) and 9 Gold for work done for Toyota, General Mills, Consulate General of Argentina in Los Angeles, T-Mobile and SOS Mata Atlantica.
Can You Crack the Impossible Brief? In the search for a solution to the Israeli-Palestinian conflict which has lasted more than 60 years, BBR Saatchi & Saatchi Tel Aviv has created 'The Impossible Brief'. The initiative sets out to invite creative minds from around the world to propose their own 'out of the box' solutions on how to bring together the two nations.
New Leadership Team for Saatchi & Saatchi Shanghai: Saatchi & Saatchi Greater China has announced senior management changes for the Saatchi & Saatchi Shanghai office. Jenny Low has been promoted to Managing Director of Saatchi & Saatchi Shanghai. Yewfei Cheong has been promoted to Executive Creative Director and will lead the creative output for Saatchi & Saatchi Shanghai.
Saatchi & Saatchi New York Strikes Effie Gold: Saatchi & Saatchi New York celebrated four Gold wins at the 42nd annual Effie Awards Gala. JCPenney’s “Beware of the Doghouse” rounded out the evening’s honors with Gold in the Fashion/Style Category, and MillerCoors received more Gold Effies than any other marketer.
Saatchi & Saatchi Netherlands Announces Partnership with Leo Burnett and New Creative Agenda: Arjan Kapteijns, CEO of Saatchi & Saatchi Netherlands has announced a partnership with Leo Burnett Arc that will see him head up both agencies in the Netherlands under a newly created mini-group.
New CEO for Saatchi & Saatchi Switzerland and Germany: Saatchi & Saatchi EMEA announced today that Michael Samak has been appointed to the regional position of CEO Switzerland & Germany. Samak joined Saatchi & Saatchi in 1997 and has since held positions including Managing Director and Member of the Board of Directors, until his appointment as CEO Saatchi & Saatchi Germany in 2008.
New Regional CEO for Saatchi & Saatchi Middle East & North Africa: Adil Khan has been appointed Regional CEO for Saatchi & Saatchi, Middle East, North Africa (MENA). With nearly 24 years experience in the advertising and business world, Khan will be responsible for driving regional growth for the agency and overseeing the next phase of expansion plans across MENA.
Clio Gold for Quilmes and Del Campo Nazca Saatchi & Saatchi Argentina: The Clios, one of the world’s most prestigious award festivals, awarded Del Campo Nazca Saatchi & Saatchi with Gold in the Innovative category for its “Teletransporter” campaign for Andes beer. The agency also won a campaign Bronze in the TV/Cinema/Digital category for Cadbury “Chocolatometro".
New Toyota Brand Campaign from Saatchi & Saatchi EMEA Launches Across Europe: Saatchi & Saatchi EMEA has launched a new pan-European brand campaign for Toyota that will break across Europe this month. The campaign, entitled “Your Toyota is My Toyota” features candid interviews with real Toyota factory workers and dealer employees.
18 Golden Cactus Awards for BBR Saatchi & Saatchi: BBR Saatchi & Saatchi Tel Aviv are delighted to announce multiple wins at the Golden Cactus, Israel's top creative awards. Their performance ranked them the third most awarded advertising agency in Israel, picking up 5 Gold, 5 Silver and 8 Bronze.
Daisy Ching Appointed MD of Saatchi & Saatchi Guangzhou and Hong Kong: Daisy Ching has been appointed Managing Director of Saatchi & Saatchi Guangzhou and Hong Kong. She brings with her 22 years experience in the advertising industry in Greater China, and most recently was Managing Director of WE Marketing in Hong Kong leading clients such as Estee Lauder.
Sanitarium Appoints Saatchi & Saatchi New Zealand: Saatchi & Saatchi New Zealand has won the hotly contested Sanitarium account, marking a new creative direction for the health food company’s iconic Kiwi brands. The win is a major victory for the agency under the new leadership of CEO Nicky Bell and ECD Dylan Harrison.
Gold and Bronze Pencils for Saatchi & Saatchi Sydney: One Show Design, the most prestigious international design competition, honored the year's best in print design, environmental design, corporate identity, publication design, and package design. Saatchi & Saatchi Sydney was ranked 7th agency in the world, receiving Gold and Bronze Pencils for work done for Chippendale Printers and Sydney Writers' Festival.
Del Campo Nazca Saatchi & Saatchi Appoints Miguel Tornquist: Del Campo Nazca Saatchi & Saatchi in Argentina has appointed Miguel Tornquist as its new General Manager. With more than 20 years of experience in first line agencies, Tornquist has managed national and international clients covering most brand categories.
Pandora Plots Multi-million Pound Ad Campaign: Jewellery giant Pandora has teamed up with legendary ad agency Saatchi & Saatchi to produce new creative work for an aggressive multi-million pound print, TV, digital, cinema and outdoor campaign.
Conill Wins Silver Award at FIAP 2010: Conill (Saatchi & Saatchi Hispanic agency) announced that it has won Silver at the 2010 Festival Iberoamericano De La Publicidad (FIAP) held last week in Buenos Aires. The agency was honored in the Media Innovation category for its "Live Camry" work for Toyota Motor Sales.
Q&A: Con Williamson, CCO, Saatchi New York: Con Williamson likes a noisy agency. To him, it's a sign of staffers freely speaking their minds and sharing ideas. Williamson will seek to create that environment at the New York headquarters of Saatchi & Saatchi.
New Viral Campaign for Reebok from Saatchi & Saatchi Fallon Tokyo: Saatchi & Saatchi Fallon Tokyo has launched a new viral component of its Reebok Taikan campaign. The short video is a "tip of the hat" to the original "Rajio Taiso” (Radio Calisthenics) morning exercise show that has been broadcast in Japan since the 1920's.
Saatchis' Senior to Lead Creative Board: Robert Senior has been named chairman of Saatchi & Saatchi's worldwide creative board, in addition to his role as the UK chief executive of the SSF Group. The new title will see Senior champion creativity across the network, trouble-shooting creative issues and conducting creative seminars with global clients.
Saatchi & Saatchi CT's WWF Earth Hour Campaign Helps Garner Support from Over a Million Households: Saatchi & Saatchi Cape Town's TV, radio, online and social media campaign for Earth Hour has been hailed a great success in helping to inspire more than one million South African households to switch off their lights on 27th March.
Keystone Light Smoothes Out Its Message: Saatchi & Saatchi New York and MillerCoors is introducing Keith Stone as their new spokescharacter for brand Keystone Light in a national advertising campaign targeting young males. The character, a Jack Black-esque hero, is meant to embody the brand's "Always Smooth" positioning.
Saatchi & Saatchi Italy to Work with Toyota: Saatchi & Saatchi Italy has announced that Toyota has joined their client roster since 1 April 2010. The move will further strengthen the 12 year relationship between Toyota and Saatchi & Saatchi across the EMEA region.
Makita Outdoor Campaign Gets Creative Circle Nod: Saatchi & Saatchi Johannesburg has won the prestigious Creative Circle 2009 Ad of the Year Award in the outdoor category for its Makita “20,000 Holes” campaign. Only five Creative Circle awards are given out in total for print, radio, TV, outdoor and press.
'Little Treasures' Game Lifts Veil on Human Trafficking: The Salvation Army, together with Saatchi & Saatchi Cape Town, has set out to lift the veil on child trafficking with an innovative outdoor campaign to inform the South African public about the severity of human trafficking, the fastest growing criminal industry in the world.
Giuseppe Caiazza Named Chairman of Saatchi & Saatchi Italy: CEO of Saatchi & Saatchi Italy, Fabrizio Caprara, is delighted to announce the appointment of Giuseppe Caiazza to the agency’s board of directors. Caiazza recently relocated to the Italian agency from his base at Saatchi & Saatchi London, where in 2008, he began his role as MD Automotive Business EMEA.
Saatchi's and BBH are Client Favourites: There are plenty of awards judged by creatives, but which ad agencies do clients rate? UK respondents rated agencies on creativity, value for money, account management, marketing strategy and digital ability. Saatchi & Saatchi and its Team Saatchi off-shoot share top spot in the survey.
T-Mobile 'Dance' Named UK's Best TV Commercial of 2009: At the British Television Advertising Awards (BTAA), T-Mobile “Dance” won the award for best television commercial of the year. “Dance” was Saatchi & Saatchi London’s first advert as part of the T-Mobile ‘Life’s for Sharing’ campaign and saw 350 dancers break into a choreographed routine in Liverpool Street Station. 
Diageo and Coca-Cola Enterprises Join for £4m Mixer and Spirit Push: Coca-Cola Enterprises and Diageo Great Britain have teamed up to launch their biggest joint marketing campaign to date, in a bid to drive spirit and mixer sales in pubs and supermarkets. The ad campaign, created by Saatchi & Saatchi X, will include radio, print, outdoor and in-outlet POS, carrying the strapline 'Together for a Better Summer'.
Lexus Spells Out Hybrids' History: Lexus has introduced a new campaign that showcases its hybrid vehicle line and reminds customers of the company's five-year history of putting hybrids on the road. The campaign, from Team One in El Segundo, California, includes print, online and out-of-home advertising.
MCCA Best Awards Name Saatchi & Saatchi X UK 'Agency of the Year': Saatchi & Saatchi X London won the prestigious Agency of the Year Award at last week’s annual MCCA Best Awards. The leading shopper marketing agency also celebrated one of the biggest hauls of the evening, winning a total of four Merits and five Best Awards.
Win ADDY Awards: Saatchi & Saatchi X of Springdale has, for the second consecutive year, won the top prize at the 30th annual Northwest Arkansas Advertising Federation ADDY Awards. Saatchi & Saatchi X received 20 ADDY awards, 10 of them Gold, making it the most awarded agency for the second year running.
Saatchi & Saatchi is the Most Successful German Agency at One Show: At the One Show Entertainment Awards held at American Cinematheque's Egyptian Theatre in Hollywood, Saatchi & Saatchi Frankfurt was the most successful German agency with two Pencils for work done for Main Taxi Frankfurt and Sony Ericsson.
Lurpak Appoints Saatchi & Saatchi London as Global Agency: Saatchi & Saatchi London has won the global advertising account for Lurpak and will now handle the brand’s advertising and develop a global brand strategy for all of its markets outside the UK.
Business Superbrands: the Financial Times and The Economist Lead Media Rankings: The rankings of the UK Business Superbrands survey have been released. Media companies to make the top 100 included Google (5), Saatchi & Saatchi (35), Yellow Pages (69), eBay (93) and polling companies Gallup (54) and Ipsos Mori (85). Aside from Saatchi & Saatchi, advertising agencies were generally found lower down the pecking order.
Saatchi & Saatchi X USA Appoints New Key Executives: Andy Murray, Global CEO of Saatchi & Saatchi X, has annouced two key new hires: Thierry Dumoulin has joined as Executive Vice President, Managing Director of the New York office and Janet Rose Ph.D., joins the Fayetteville office as Vice President, Planning Director.
Oxfam Germany Relies On the Lovemarks Company: Since the beginning of 2010, Saatchi & Saatchi Düsseldorf has partnered with Oxfam Germany to develop the non-profit organization’s communications strategy. "The Lovemarks philosophy and the resulting reference examples, which Saatchi & Saatchi presented with us, we find extremely exciting," said Oxfam Director Barbara Stocking.
Saatchi & Saatchi China Wins SeaMild Oatmeal: Saatchi & Saatchi has won the account for SeaMild, the number one oatmeal brand in China, after a pitch against three undisclosed agencies. The account will be led from the Saatchi & Saatchi Guangzhou office.
Miller High Life Goes Big for the 'Little Guys': Miller High Life, the beer that surprised America last year with its one-second ad, will once again call a time-out for common sense during the Big Game – this year giving air-time to four deserving small businesses from around the country. The 30-second spot will feature the owners of Del's Barber Shop in Escondido, California, Tim's Baseball Card Shop in Chicago, Illinois, Loretta's Authentic Pralines in New Orleans, Louisiana, Bizarre Guitar & Drum in Phoenix, Arizona, as well as Miller High Life's very own no-nonsense deliveryman.
Saatchi & Saatchi Shanghai Wins Chrysler and Dodge's Creative Accounts in China: Saatchi & Saatchi Shanghai has been awarded the creative advertising accounts for Chrysler and Dodge SUV in China following a five-way pitch. “We are very excited by this partnership – Chrysler have a very clear vision for what they want to achieve in China with the kind of challenging objectives that we relish,” said Justin Billingsley, CEO for Saatchi & Saatchi Greater China.
The Best of Latin American Marketing in 2009: Adlatina has announced the winners of the marketing executive of the year award. Among those named is Cynthia McFarlane, president of Saatchi & Saatchi Latin America. McFarlane is one of the growing number of agency leaders responsible for both the Latin American and US Hispanic regions. She oversees some of Saatchi’s top agencies, including the innovative US Hispanic shop Conill.
Dylan Harrison Named ECD of Saatchi New Zealand: Aussie creative, Dylan Harrison, who spent the last decade at DDB London, has been named ECD of Saatchi New Zealand. Harrison will be replacing outgoing ECD Mike O'Sullivan. His appointment follows Saatchi New Zealand's announcement of its new CEO, Nicky Bell.
P&G Teams Up with Muscular Dystrophy for TV Campaign: Procter & Gamble is teaming up with the Muscular Dystrophy Campaign to launch a national television campaign to raise funds for the charity. The ads, created by Saatchi & Saatchi, will air this month and feature Libby Smalley and Ronak Patel, two children with the muscle disease.
Five in a Row for Del Campo Nazca Saatchi & Saatchi: For the fifth year in a row, Del Campo Nazca Saatchi & Saatchi has been named ‘Argentina’s Most Awarded Agency’. The agency topped the 2009 edition of the annual ranking prepared by leading trade magazine, Editorial Dossier.
Team Saatchi UK Wins New Manfrotto Brand Strategy Project: Manfrotto, the professional camera accessories brand, has appointed Team Saatchi to develop its global branding strategy for 2010. Team Saatchi will be responsible for exploring exciting new opportunities for expansion and identifying potential new enthusiasts.
Gunn Report 2009 Ranking Successes for Network: Del Campo Nazca Saatchi & Saatchi has been named among the world’s top 5 most creative agencies for 2009. This year’s Gunn Report, the 11th edition of the prestigious creative rankings, placed the agency at number 5, the third time it has featured in the Top 10.
Best Practice Award for WWF & Cape Town: Saatchi & Saatchi Cape Town has announced that their high-impact integrated marketing communication campaign for client WWF has yielded the Mail & Guardian’s environmental best practice award presented during the Green Future Awards ceremony held in September. Saatchi & Saatchi Cape Town delivered a through-the-line campaign, including digital, direct marketing, out-of-home, radio and television commercials, brokered strategic alliances with multi-national companies and media houses, and also provided a high-octane social media & networking solution.
For a Football-Themed Campaign, It’s Shirts, No Skins: Phillips-Van Heusen Corporation is becoming the first sponsor of the Pro Football Hall of Fame in Canton, Ohio by teaming up with one of the largest retailers of the Van Heusen brand, J.C. Penney, for a campaign centered on the next inductees to the hall of fame and promoting a  line of shirts, ties and other men’s apparel. The campaign is being created internally at Phillips-Van Heusen and by the J.C. Penney agency, Saatchi & Saatchi in New York. The idea is to give football fans a voice for the first time in the selection process by which the hall of fame inducts members.
Saatchi Wins Trans-Tasman MSN Award: Saatchi & Saatchi DGS takes out round one of MSN’s trans-Tasman Butterfly Award for creative online advertising. The winning banner for Westpac delivered on the criteria of powerful brand building, clever integration within a larger mix and creative cut-through.
MediaCom Leads Field at Radio Advertising Awards: In addition to the awards, this year’s event, held by the Radio Advertising Bureau, introduced a creative challenge with £1m of airtime to be shared between an existing and a new radio advertiser. Saatchi & Saatchi won the £500,000 award for the best new advertiser for Otrivine, entered with Global Radio Services, which judges said cleverly used a symphony of sound to bring the brand benefit to life.
Malta Guinness Commercial for Africa Released: Creative agency Saatchi & Saatchi Cape Town this week announced the release of a music video TV commercial for Malta Guinness, which forms part of its marketing communication campaign in Ghana, Nigeria, Cameroon, Kenya and Tanzania. The commercial, which commenced rotating on TV networks this week, aims to distinguish Diageo Africa's non-alcoholic beverage, Malta Guinness, from other malt drinks.
Choose Your DOT!: DOT stands for Do One Thing, and it’s a program launched by the global sustainability agency Saatchi & Saatchi S. Saatchi has been working with companies like Wal-Mart to launch the DOT program among their employees — changing “sustainability” from a vague concept into a specific task relating to one’s own life.
New Wheaties Fuel Targets Athletic Men: The campaign from Wheaties agency Saatchi & Saatchi focuses on "evolution," and forgoes the iconic "Breakfast of Champions" for the tagline: "Fuel. Win. Evolve." Billed as "the first-ever cereal designed specifically to help fuel wins," Fuel's positioning aims to tap into the lucrative, fast-growing "functional" foods area, using star athletes to seal the appeal to men.
Team One Buoys Heal the Bay With 'We're All Lifeguards' Campaign: In an effort to generate greater awareness around ocean advocacy, Team One has launched an integrated ad campaign for Heal the Bay — a nonprofit environmental organization based in Santa Monica, California. The campaign targets both coastal and inland communities while encouraging participation in the upcoming Coastal Cleanup Day on Saturday, September 19.
Hopenhagen: Public Support for A Climate Deal in Copenhagen: What do people around the world think about the threat of climate change and the promise of a new clean economy? Are they informed about the international negotiations in Copenhagen? The world's biggest advertising companies are putting aside their rivalries to collaborate on a new global campaign — Hopenhagen — about the hope of a green and prosperous future. Adam Werbach, CEO of Saatchi & Saatchi S will be speaking at the event.
Saatchi & Saatchi Scoops Wall’s Sausages: Kerry Foods has appointed Saatchi & Saatchi to handle the estimated £2m ad account for its sausage brand Wall’s. Saatchi & Saatchi was awarded the account following a pitch against BMB.
South China FC Appoints Saatchi & Saatchi : The chairman of the South China Football Club, Mr. Steven Lo, has announced the appointment of Saatchi & Saatchi as its advertising agency.  This is the first time in Asia that a football team has commissioned a well-known international 4As agency to help raise them to a ‘best-in-class’ sports brand in the region and beyond.
WEAVE Video Interview with Oliver Rosenthal, Saatchi & Saatchi (In German): What awaits us ten years after Web 2.0? Which forms of communication are necessary and useful? WEAVE talked about this and more during the RIA World with Oliver Rosenthal, Saatchi & Saatchi.
Sony Ericsson Unveils Plans for New Brand Message: Sony is rolling out the brand message “Make.Believe” that will feature in advertising across its businesses Sony Ericsson, Sony Computer Entertainment, Sony BMG, Sony Pictures and brands such as Playstation 3 and Vaio. The global launch will be spearheaded in the UK, with work created by Saatchi & Saatchi and Iris. It will be first time the handset maker will feature the “make.believe” tagline in its advertising.
Toyota Now Loves Saatchi & Saatchi in Finland Too: Toyota Auto Finland and Lahtinen & Mantere Saatchi & Saatchi have signed a contract of co-operation which brings responsibility for Toyota and Lexus communications into the agency. The assignment covers both above and below the line communication, from websites and prints to TV spots and dealer materials.
In Jakarta, Healthy Meals at Foodcarts for Kids: A new social enterprise by Mercy Corps is taking a pragmatic approach to improving children's food intake. The Healthy Street Foods Project has funded a fleet of food stalls and is providing them to selected street-vendors around the city. Each cart comes equipped with a hand-washing station, and they have been designed by Saatchi & Saatchi to be both appealing and accessible to young children, displaying food at child's-eye-level and featuring colourful pictures of “superkids”.
Rocky Mountain Institute to Host RMI2009: Rocky Mountain Institute, the world’s leading non-profit dedicated to resource and energy efficiency announced today the agenda and speakers for its upcoming symposium, “RMI2009: From Ideas to Solutions, taking place October 1-3 2009 at the Westin-Market Street in San Francisco. Featured speakers include Adam Werbach, Global CEO of Saatchi & Saatchi S.
Toyota Uses Subtle Approach In Prius Effort: Marketing Daily discussed the Toyota Prius “Harmony Between Man, Nature and Machine” campaign with John Lisko, executive communications director, Saatchi & Saatchi LA, who says the subtle approach is central to the campaign’s theme.
Take the Environment Out of Sustainability, Argues Former Sierra Club Chief: Adam Werbach’s career is something of a lodestar for the trajectory of the 21st century American environmental movement. A student activist tutored at the knee of the Archdruid himself, the legendary David Brower, Werbach was elected the youngest president of the Sierra Club in 1996 at age 23.
Saatchi & Saatchi Brussels Bags Solidarity Award 2009: Saatchi & Saatchi Brussels is more than proud to announce victory in the Solidarity Award 2009, a contest for ‘good cause’ adverts run each summer by the Belgian newspaper De Standaard.
Ace Saatchi & Saatchi Marks Diamond Jubilee: Ace Saatchi & Saatchi celebrated its 60th Anniversary with an intimate lunch with its clients — including some of the Philippines’ top CEOs and business executives.
BMZ to be Rebranded as Saatchi & Saatchi Düsseldorf: German communications agency BMZ, the Düsseldorf-based 100%-owned subsidiary of Publicis Groupe and part of the Publicis WW network, has rebranded to become Saatchi & Saatchi Düsseldorf.
Hahn Super Dry Moves to Saatchi & Saatchi: Lion Nathan has appointed Saatchi & Saatchi to handle creative duties for its Hahn Super Dry brand, replacing BMF Sydney, following an internal review. The win sees Saatchi & Saatchi, who have worked on a number of Lion Nathan’s brands for over a decade, add the low-carb beer brand, and mid-strength variant Hahn Super Dry 3.5, to its existing beer business including Beck’s, Toohey’s New and Toohey’s Old.
Mead Johnson Consolidates Global Creative with Saatchi & Saatchi: US-based Mead Johnson has consolidated its global creative account with Saatchi & Saatchi estimated to be worth US$500 million after a final two-way battle with Grey Advertising.
New Hire for Saatchi & Saatchi Wellness: After a number of recent account wins, Saatchi & Saatchi Wellness has announced that  is expanding its ranks with the hire of Ned Russell as EVP, Director of Client Services; a new position at the agency.
Saatchi & Saatchi Wins Senseo Pan-European Account: Sara Lee has appointed Saatchi & Saatchi to handle the pan-European budget for its Senseo coffee brand.  The account will be led out of the Brussels office.
Samsung Signs Up Saatchi & Saatchi Jordan: Samsung has announced the signing of a mutual co-operation agreement with the global advertising agency Saatchi & Saatchi. Under the agreement, Saatchi & Saatchi Jordan will handle Samsung’s regional marketing and advertising responsibilities in the Levant nations namely Jordan, Iraq, Syria, Lebanon and Palestine.
JC Penney Puts On Teen Fashion Show: Saatchi & Saatchi New York bring music to the fore in a new back-to-school campaign for JCPenney, with a dance track called "Too Fake" driving cinema and TV ads.
Will You Still Love Me Tomorrow?: Article by Andy Murray, Global CEO of Saatchi & Saatchi X in Adweek. “To ensure a brand will be loved tomorrow –  and the days after tomorrow – marketers must first dive deep into what their shoppers care about today.”

When Sustainability Means More Than ‘Green’: Adam Werbach is CEO of Saatchi & Saatchi S, a consultancy arm of the global advertising firm dedicated to sustainability solutions. This article is adapted from his new book, Strategy for Sustainability: A Business Manifesto. In an accompanying video interview, he explains the ideas that inspired it.

JCPenney Plays Up Its Manhattan Opening: JCPenney, a retailer with middle-American roots, intends to make a grand entrance with its first store in Manhattan, a place at the heart of retailing. The campaign came from the JCPenney creative agency, Saatchi & Saatchi in New York, which produces their national ads carrying the theme “Every day matters”.
Saatchi N.Y. Taps Bittman for New Business: Saatchi & Saatchi New York has filled its top new business development post with Benjamin Bittman, a former global network director at M&C Saatchi in London. Bittman, 33, becomes chief marketing officer at his new shop, reporting to both Michael Zuna and Mary Baglivo.
Saatchi & Saatchi Ad Targets G8 on Maternal Health: A global campaign backed by international figures including Naomi Campbell, Gwyneth Paltrow, Yoko Ono and Annie Lennox is being launched this week calling on G8 leaders to keep their promises on maternal health. The advert has been created by Saatchi & Saatchi London and Freud communications.
Guinness Ad from Saatchi & Saatchi Toasts Brewery Founder: A global campaign for Guinness, created by Saatchi & Saatchi EMEA, commemorates the signing of the lease on its brewery at St. James's Gate, Dublin. In the TV ad 'To Arthur', a drinker in an Irish pub notices the 1759 date on his pint glass and raises his glass to toast its founder, Arthur Guinness.
New Directors Showcase 2009: Saatchi & Saatchi took a refreshing turn this year in the introduction to its 19th-annual New Directors’ Showcase at Cannes. Notably, the show introduced an online component in the form of a dedicated YouTube channel where viewers will eventually be able to watch all the films from the showcase's 19 years, as well as vote for their favorite piece from the 2009 show.
Saatchi & Saatchi New York Chooses Cheever for Planning: Claudine Cheever, executive planning director at McCann Erickson in San Francisco, has been named the new director of strategic planning at Saatchi & Saatchi New York starting mid-July.
Nielsen's Top 10 Most-Liked New Ads: Toyota's "Harmony" Prius ad topped the Nielsen's Top 10 Most-Liked New Ads list in May, and the "MPG" commercial came in at #3.
A New Way to Spread the Word: While T-Mobile’s “Dance,” in its entirety, was shown only once on television, word of it spread via e-mail, blogs and social networks, until it was watched more than 15 million times on YouTube.
Leading in Tough Times: Authored by Bob Seelert. The financial crisis that began in 2008 continues to unfold in unprecedented ways, thereby presenting business leaders with incredible challenges. How does one manage in such a crisis-laden environment? Here are “Ten Things To Do” based on my 40+ years in business.
Saatchi & Saatchi Tops Table at Golden Hammer: Saatchi & Saatchi took the inaugural Network of the Year award at the 10th Golden Hammer International Advertising festival, held last week in Jurmala, Latvia.
The Global-Local Future: New Zealand-based Derek Lockwood is in charge of design for Publicis Groupe's Saatchi & Saatchi. As such he has a different take on the future of global creativity. Here he talks to AdAge about it.
Prius Pushes Philanthropy: For its new campaign, Toyota Prius and its agency of record Saatchi & Saatchi Los Angeles will combine three hot areas of marketing—community service, social networking and digital outdoor advertising—with a program that lets consumers promote their pet causes via Gas Station TV.
A Bold New Breed of Environmentalism: Adam Werbach's new book concerns itself with organising the great uninitiated. It doesn't stop with corporate executives, but rather represents one facet of the ambitious strategy of Saatchi & Saatchi's sustainability-oriented "S" brand, of which he is global president, to create a billion-person movement.
El Sol Shines on Del Campo Nazca Saatchi & Saatchi: Argentine agency Del Campo Nazca Saatchi & Saatchi continues to add to its impressive awards tally, this time positioning it in the top ranks of the most renowned Spanish-speaking agencies after an impressive showing at El Sol.
JCPenney wins 2009 World Retail Award: JCPenney's "Beware of the Doghouse" viral created by Saatchi & Saatchi New York, has won the 2009 World Retail Award for Best Digital Retail Advertising Campaign.
AICP Show Honors Best Commercials of the Year: Saatchi & Saatchi New York has won three awards at the Association of Independent Commercial Producers (AICP) show for its "Bulldozer", "Lice and "Pre Nup" TVCs for Crest.

Saatchi & Saatchi take Top Honours at Outdoor Awards: Saatchi & Saatchi Sydney has taken the top prize at the inaugural Outdoor Awards, winning the ‘golden pigeon’ trophy for its goodwill Toyota Yaris billboard.

'Call for entries' for New Directors' Showcase: Saatchi & Saatchi London has just released a short film as the final call to entry for the New Directors’ Showcase at this year’s Cannes International Advertising festival. 
Trying to Pitch Products to the Savers: Procter & Gamble is attempting to reframe value with a new Olay print campaign from Saatchi & Saatchi New York, which carries the headline: “As effective at wrinkle reduction as what the doctor prescribed. At half the price.”
Marketers Need to Reframe Value to Create Loyalty: Op-ed at CMO special by Bob Seelert, Chairman of Saatchi & Saatchi, on the need for marketers to reframe value as a response to the current downturn.
Forget Green Advertising, Think Blue if You Want to Win Over Consumers: Adam Werbach, Global CEO of Saatchi & Saatchi S is the man behind the Blue movement. He was founder of Act Now (which Saatchi’s in the US bought and renamed Saatchi S) and he believes that green tokenism isn’t enough.
Saatchi & Saatchi MENA CEO named in Expat Top 50 list: Elias Ashkar, Saatchi & Saatchi’s Regional CEO for Middle East and North Africa (MENA), has been named one of the 50 most influential expatriates in the Gulf Cooperation Council (GCC) by Arabian Business magazine.
Toyota Launches 'Rock the Space' For Musicians: Toyota, which last fall signed on as one of three inaugural sponsors of MySpace Music is activating the partnership with "Rock the Space," a competition encouraging unsigned bands or solo artists.
User Voice Initiative Aids Young Ex-Offenders: Saatchi & Saatchi, London were recently involved in a new initiative launched by the charity, User Voice, to give invaluable work experience to young ex-offenders and marginalized individuals.
Hospital Aléman named Advertiser of the Year at FIAP 2009: Del Campo Nazca Saatchi & Saatchi enjoyed another very successful few days at FIAP 2009 (Festival Ibero Americano de Publicidad).  Not only was it the Festival’s most awarded Argentinean agency, but their five awards for Hospital Aléman led to the client being named this year’s ‘Advertiser of the Year’.
Origin8 Saatchi & Saatchi Wins Four Gold Gong-Gongs: Saatchi & Saatchi's Ghana office, Origin8 Saatchi & Saatchi won four Gold Gong-Gongs at the 7th Gong-Gong Awards held in Accra earlier this month.
Toyota Hands Major Hybrid Launch to Saatchi & Saatchi Sydney: Toyota has handed Saatchi & Saatchi the launch advertising duties of the first Australia-built hybrid car. The agency, which handles Toyota globally, will spearhead a major marketing campaign for the Camry-branded vehicle, which will go on sale in 2010.

Saatchi & Saatchi Wins U.S. Durex Ad Contract: Saatchi & Saatchi Wellness, a unit of Saatchi & Saatchi Healthcare Communications Group, has signed on to handle all U.S. advertising for condom maker Durex.

Conill most awarded U.S. agency at FIAP 2009: Conill,  the Saatchi & Saatchi Network’s Latino Ideas Company, extended its recent creative tear by winning more awards than any other U.S. agency at the Festival Iberoamericano De La Publicidad (FIAP), held May 4-8 in Buenos Aires.
Badillo Nazca Saatchi & Saatchi on top at Cúspide: Badillo Nazca Saatchi & Saatchi enjoyed another hugely successful evening at the recent Cúspide 2009 advertising festival, winning 15 awards on their way to the coveted Agency of the Year title.
Toyota Reveals Third-Generation Prius Marketing Campaign: Toyota Motor Sales, USA, Inc., along with its advertising agency Saatchi & Saatchi LA, today announced the official launch of its marketing campaign for the all-new 2010 Prius – “Harmony Between Man, Nature and Machine”.
Saatchi New York elevates Zuna to senior post: Michael Zuna, Saatchi & Saatchi's account leader on JC Penney, has stepped up to help lead the New York operation in the new role of managing director.
T-Mobile releases 'Dance' follow up: T-Mobile’s follow up to its 'Dance' television advert, which turned out to be a massive viral hit, is a karaoke session with 13,000 people in London’s Trafalgar Square.
Saatchi & Saatchi New York named ADC Agency of the Year: Winning a total of eight awards (4 Gold, 1 Silver, 1 Bronze, 2 Merits), Saatchi & Saatchi New York was named the Art Director's Club Agency of the Year at a ceremony in New York last week.
Carrefour Brazil chooses Saatchi & Saatchi: Carrefour, the leader in the supermarket retail segment in Brazil, has chosen F/Nazca Saatchi & Saatchi, under the management of Fabio Fernandes, to handle its advertising account.
MUW Saatchi & Saatchi tops Slavak national awards: Reconfirming its uncontested creative leadership in the market, MUW Saatchi & Saatchi has landed an unprecedented 17 awards at the annual Golden Nails ceremony in Bratislava this week.
Awards success for Saatchi & Saatchi Wellness: Recognizing its efforts in the DTC category, Saatchi & Saatchi Wellness was honored with the Best Consumer Advertising Campaign and Most Creative Agency, at the 20th Annual Manny Awards.
Putting wisdom back into business: As the country endures a period of nearly unprecedented economic uncertainty, a new book by Bob Seelert seeks to provide insight and practical instruction to those looking to succeed as leaders in troubled times.
Perfect timing for Maxima watches win: Maxima Watches, the decade-old watch brand, has selected Saatchi & Saatchi India as its creative agency.
Saatchi & Saatchi China's double win: After two competitive pitches, Saatchi & Saatchi China has been awarded the business of Siemens China and Amway's Nutrilite health food range.
HP EMEA Business Flows to Saatchi, Publicis Modem: Hewlett-Packard has appointed Publicis Groupe agencies its personal systems group account across Europe, Middle East, and Africa (EMEA). Saatchi & Saatchi will manage advertising communications and Publicis Modem will handle digital communications.
Saatchi agencies honored at thinkLA awards: Saatchi & Saatchi Los Angeles, Team One, and Conill were awarded six Bowls at the 43rd Annual thinkLA Belding Bowl Awards. Campaigns included creative work for Toyota, Lexus, Flexjet, and Surfider Foundation.
Lonsdale Saatchi & Saatchi Trinidad ADDY Success: Hot on the heels of their phenomenal success at the AAATT Creative Excellence Awards, Lonsdale Saatchi & Saatchi Trinidad has taken 4 of the 5 prestigious ‘Best’ awards at the recent Caribbean Advertising Federation (CAF) chapter’s 2009 ADDY Awards.
Saatchi & Saatchi Denmark Is Creative Dynamite: Saatchi & Saatchi Copenhagen has been identified as Denmark’s most creative advertising agency, according to current agency rankings. They lead the field with 69 points, twenty ahead of its nearest competitor.
Tide's Charitable Makeover: Procter & Gamble is promoting its new Tide cause marketing campaign “Loads of Hope” with a TVC from Saatchi & Saatchi New York
MillerCoors Redistributes the Love: Leading beer brands MGD, MGD 64 and Keystone, which collectively spent more than $22 million last year, have been awarded to the New York office of Saatchi & Saatchi, who are also lead agency for Miller High Life and Miller Chill.
Saatchi & Saatchi NZ put in impressive showing at 2009 Axis Awards: The award season kicked off in style for Saatchi & Saatchi’s New Zealand offices with the announcement of the 2009 Fairfax AdMedia winners, closely followed by an impressive performance at the CAANZ AXIS award show.
Saatchi & Saatchi Appoints Regional Asia CEO: Former brand director of Orange in the UK, Justin Billingsley, has been appointed as the new regional chief executive for Saatchi & Saatchi Asia.
Saatchi Lab to brand national broadband network: Saatchi Lab has been appointed by the Infocomm Development Authority of Singapore (IDA) to handle the branding for the new national broadband network, capping off a strong start to the year for the agency.
Agency of the Year Honors for Saatchi DGS: Less than a year after it was formed, Saatchi & Saatchi DGS has been named 2009's Fairfax AdMedia Direct & Interactive Agency of the Year.
Dance to the same tune: Speaking at Media Summit 2009, EMEA CEO Simon Francis told delegates that the solution to the problem of audience fragmentation lay in a cross-platform approach, like the one used for Saatchi London's highly successful T-Mobile 'Dance' campaign.
AdFest Announces Lotus Winners: Saatchi & Saatchi was awarded a total of 15 medals at the Asia Pacific Advertising Festival (ADFEST) Lotus Awards, held in Thailand this week. Saatchi & Petaling Jaya was the biggest winner with 2 Gold, 7 Silver and 2 Bronze, while Saatchi & Saatchi Bangkok and Singapore gained 1 Gold and 2 Silver, and 1 Bronze respectively.
RTA Embarks on Massive Metro Marketing Campaign: Roads & Transport Authority (RTA) is bracing for the biggest Dubai Metro Marketing Campaign ever ahead of the scheduled launch of the project on 09/09/09, working with Saatchi & Saatchi Dubai which was recently awarded the task in a tender put out by the RTA.
Saatchi & Saatchi X's Murray proposes in-store ratings: In a recent interview with editor Todd Wasserman, Andy Murray said now is the time to rethink what shopper marketing is all about and to look elsewhere for innovation.
How to lead in tough times: Chairman of Saatchi & Saatchi Bob Seelert writing in his new book – Start With the Answer – offers this advice about leading in tough times: “When things are not going well, until you get the truth out on the table, no matter how ugly, you are not in a position to deal with it.”
Saatchi & Saatchi London to promote San Miguel: Carlsberg UK has appointed Saatchi & Saatchi as the lead creative agency for San Miguel in the UK, having licensed the UK's leading world beer brand at the end of last year.
MCCA Award Success For Saatchi & Saatchi X UK: Saatchi & Saatchi X London took home five MCCA Best Awards last night, the largest haul of any single agency. The agency also picked up a Merit award and second place in the Best Overall Campaign category.
Saatchi & Saatchi wins most ADDYs: Saatchi & Saatchi X of Springdale captured both the most awards and the best award  at the recent Northwest Arkansas Advertising Federation ADDY Awards.
Seeing double, on a double-decker: An innovative T-Mobile campaign from Saatchi & Saatchi London which utilizes the side of double-decker buses, has been receiving a lot of attention in the media recently and has also made it to the second round of a CBS Outdoor advertising competition.
Saatchi & Saatchi top-brass wants to make a Lovemark: Deputy Chairman of Saatchi & Saatchi Richard Hytner is interviewed by The Economic Times (India) about his recent visit to the millionaire slumdog’s city, Mumbai and his mission there to spread the good word of Lovemarks.
Saatchi Agencies net Panasonic brief: Panasonic has handed the creative and media account estimated to be about US$4 million to Saatchi Group agencies and ZenithOptimedia after a competitve five-way pitch.
Back in the 'flow' with Visa: Saatchi & Saatchi London have launched the second stage of their highly successful ‘Life flows better with Visa’ campaign, with a captivating new spot featuring dance and media artist Bill Shannon. 
High Life's one-second spots yield 8.6% sales boost after Super Bowl: Sales of High Life popped 8.6% during the week after the Super Bowl vs. the same period a year earlier, and they were up nearly 5% during the week before the game, according to ACNielsen.
Hong Kong Launches first campaign for CCBF: The Climate Change Business Forum (CCBF) has announced the launch of "What's Your Story", a thought-provoking and creative campaign from Saatchi & Saatchi Hong Kong.
Saatchi & Saatchi's Peak Performance Ethos Pays Off: Saatchi & Saatchi Johannesburg  and Cape Town have secured first and second respectively in the Objectivity Agency Performance Review Survey of Advertising Agency Performances for 2008.
New appointments in Saatchi & Saatchi Asia/Pacific: Saatchi & Saatchi has announced several promotions in its AsiaPacific network, including the appointment of Dean Taylor as CEO of Singapore/Malaysia, and Sonya Berrigan as Managing Director of Auckland

New Leadership at Saatchi & Saatchi Mexico: Sergio Romo Muriel has become President and General Manager of Saatchi & Saatchi Mexico, taking the job over from Jose Antonio Cabrera who is returning to the USA.
New CEO for Saatchi & Saatchi Australia: John Foley has been appointed the new CEO of Saatchi & Saatchi Australia, replacing outgoing CEO Simone Bartley effective 15th February 2009.
T-Mobile Ad Receives Record Youtube Hits: T-Mobile's ‘Dance’ ad has received 5.5 million hits on YouTube since it was released last month, beating the Cadbury Gorilla advert in popularity.
One second was all Miller needed: In contrast with other companies that spent an estimated $3 million for 30 seconds of airtime, Miller High Life broke from conventional commercial formatting and aired a 1-second spot during Super Bowl XLIII.
Saatchi & Saatchi Canada to Mark Leon's Centenary: Saatchi & Saatchi has been appointed by Leon’s, Canada's largest retailer of home furnishings, to work on a new campaign celebrating their 100th Anniversary.
Street Billboards To Help Street Kids: Initiated by Saatchi & Saatchi for the Methodist Church of Sri Lanka, this campaign – launched during the Christmas season – adopts a fresh approach to an old problem with promising results.
Cadbury Dairy Milk ad raises 'eyebrows': Cadbury has unveiled the follow-up ad campaign to the 'Gorilla' and 'Airport Trucks' spots with a commercial starring children  with dancing eyebrows.
Saatchi & Saatchi Mena Appoints Strategic Chief: Joseph Atallah has joined Saatchi & Saatchi as Chief Strategy Officer for the Middle East & North Africa (MENA) region. His appointment is part of the agency’s push to boost its strategic offering to clients across the region.
Beer Company to Air One-Second Ad in Super Bowl: Miller High Life will debut a one-second television ad during the big game. The quick ad, created by Saatchi & Saatchi, New York, aims to reinforce High Life’s commitment to brewing a good, honest beer at a tasty price.
House of Travel Moves to Saatchi & Saatchi NZ: Saatchi & Saatchi Auckland has confirmed that it has won the House of Travel business, after a competitive pitch in the run up to Christmas.
Saatchi & Saatchi and T-Mobile Create Dance Mania: Saatchi & Saatchi London injected a burst of high-energy entertainment into the daily commute at Liverpool Street Station yesterday morning, as 350 dancers broke into a spontaneous routine to launch T-Mobile’s ‘Life’s for Sharing’ campaign.
Saatchi Wins Dairy Milk Business: Cadbury Schweppes has handed creative duties for its Dairy Milk brand to Saatchi & Saatchi, ending the brand’s relationship with Publicis Mojo Melbourne.
Saatchi Toronto Bags New Accounts for New Year Start: Saatchi & Saatchi Toronto’s new agency model has proven to be working. With a very successful 2008 now behind it, it has begun the New Year with two more new wins: Kroger Brands U.S.A. and Appleton Jamaica Rum.
Harita Elected As President, Ad Club Bangalore: Malavika R Harita, CEO, Saatchi & Saatchi Focus, has been elected as president of the Advertising Club Bangalore.
Del Campo Tops Award Table: For the fourth year in a row, Del Campo Nazca Saatchi & Saatchi has been named the most awarded agency in Argentina.
Saatchi X Launches Positive Anti-Smoking Campaign: Saatchi & Saatchi X has a New Year resolution for smokers with the launch of its new outdoor campaign for the stop smoking charity QUIT.
Creme Eggs Learn Goo-ology from Saatchi & Saatchi: Saatchi & Saatchi London has created its first work for Cadbury Creme Egg since being appointed to the account in July last year.
Tribu Saatchi & Saatchi Named Agency of the Year: At the recent Volcán Centroamericano Festival, Tribu Saatchi & Saatchi was named the 2008 Agency of the Year by the Association of Advertising Agencies of Costa Rica, ASCAP.
Saatchi Malaysia Aims to Raise the Bar Again in 2009: At this year’s Cannes Lions International Advertising Festival in June, Saatchi & Saatchi Malaysia emerged as one of the biggest winners from Asia by clinching five awards, a feat never achieved before by a Malaysian agency.
Shooting Award Success for Saatchi & Saatchi China: At the first Shooting Award show, held last night in Shanghai, Saatchi & Saatchi Shanghai picked up two of the top awards. Saatchi & Saatchi Beijing added to the celebrations by winning the Commonwealth Award for UNICEF ‘English Lessons’.
Dell Expands ‘Green’ Packaging Initiative: "Excessive packaging is among the most solvable challenges today. Changing the packaging paradigm presents an opportunity to increase business and brand value through sustainable innovation, resulting in positive environmental benefits," said Adam Werbach, CEO of Saatchi & Saatchi S, a global sustainability consulting agency that is working closely with Dell to develop its packaging strategy.
Grand Prix Win: Saatchi & Saatchi Paris has been awarded the Grand Prix at Communication Solidaire 2008 for their press campaign for France Alzheimer.
More Metal Than Any Other Agency: Saatchi & Saatchi Australia received more awards than any other agency at the annual ADMA (Australian Direct Marketing Association) awards dinner. Held at Sydney’s iconic Luna Park, Saatchi and Saatchi collected an outstanding 16 statues, including one of only three golds awarded at the event.
In the Doghouse? JCPenney Pitches Diamond Jewelry as the Ticket Out: Saatchi & Saatchi client JCPenney, has recently launched "Beware of the Doghouse," a viral marketing campaign that allows women to put their men in the doghouse for giving a gift that isn't, shall we say, so cool.
New GM for Saatchi Singapore: Robbie Bempasciuto has been promoted to General Manager of Saatchi & Saatchi Singapore.
Saatchi Industry Australia win big at APG Awards: Saatchi & Saatchi Australia's new division, launched earlier this year, cleaned up at the APG awards in Sydney this week, winning one Silver and three Gold special prizes.
Continental Airlines chooses Team Saatchi UK: Team Saatchi has won the task of handling all of Continental Airlines off line and digital communications in the UK and Ireland.
Starting Small, Going Green: Corporations that want to support sustainability should encourage their employees to make changes on a personal level, environmentalist and consultant Adam Werbach said in a discussion at Harvard Business School recently.

Bob Isherwood Leaves Saatchi: Bob Isherwood, Saatchi & Saatchi's longtime worldwide creative director and partner to CEO Kevin Roberts, is leaving the agency after 22 years, a Saatchi representative confirmed this afternoon.

Saatchi & Saatchi China Award Success: Saatchi & Saatchi China achieved great success at the recent 15th Chinese International Advertising Festival and the 2008 China EFFIE Awards, both held in Heifei.
Saatchi & Saatchi Appoints First Regional CEO For Middle East & North Africa: Simon Francis, CEO of Saatchi & Saatchi the 'Lovemarks' company, in charge of Europe, the Middle East & Africa, announced the appointment of Elias Ashkar to the newly created position of Regional Chief Executive Officer for the Middle East & North Africa.

"Gorilla" Tops 2008 Gunn Report: Fallon's "Gorilla", for Cadbury, was the most awarded ad in the world in 2008 according to The Gunn Report.

Saatchi & Saatchi LA Name New ECD: Saatchi & Saatchi LA announced today that Mike McKay will join the agency as its new Executive Creative Director effective November 24.

More Accolades For Gail Curtis: Gail Curtis, Saatchi & Saatchi group CEO and head of the agency's Africa Group, was last month recognised by CEO magazine as one of the country's most influential women.

Moving from Green to Blue Environmentalism: Adam Werbach of Saatchi S has recently written about the future of environmentalism and business in "The Birth of Blue."

Saatchis Unveils T-Mobile G1 Campaign: Saatchi & Saatchi is launching a print, outdoor and online campaign to support the launch of the T-Mobile G1, which goes on sale today.

Edmund Hillary Ad Scales a New Peak: Saatchi & Saatchi Sydney awarded the prestigious Quinlivan Black Award for the Foxtel/National Geographic Channel 'Sir Edmund Hillary' newspaper campaign.

Saatchi & Saatchi X Expand in Asia-Pacific: Saatchi & Saatchi X worldwide CEO Andy Murray has announced the appointment of Barney Hylton to the newly created role of Regional CEO, Asia Pacific, Saatchi & Saatchi X.

New Amnesty International Letter Writing Campaign: The simple act of licking a stamp and writing a letter to those who abuse human rights, if carried out by thousands of people, add up to massive international pressure. See the new campaign by Saatchi & Saatchi Southeast Asia Regional/Bangkok, Thailand.
SAATCHI & SAATCHI (0.1mb pdf)
Internet in Brazil: The third edition of F/Radar, a survey conducted by DataFolha and commissioned by F/Nazca Saatchi & Saatchi, has brought to light surprising new data about the use of the Internet in Brazil.
SAATCHI & SAATCHI (0.1mb pdf)
Best of Show: Conill, Saatchi & Saatchi's U.S. Hispanic agency, had a trio of award-winning clients in T-Mobile USA, Procter & Gamble Co.'s Tide and Toyota Motor Sales USA at the 10th Annual Advertising Age Hispanic Creative Awards. Conill earned Best of Show for its groundbreaking non-traditional campaign for the launch of the 2008 Toyota Corolla - an effort which earned a Media Lion at this year’s Cannes International Advertising Festival.
SAATCHI & SAATCHI (0.1mb pdf)
Sony cities: Sony Australia has launched a series of print advertisements featuring the rail networks of Sydney, New York City and London. The lines, made of earphone cords, set out the public transit networks with the names of well known rock artists. Campaign developed by Saatchi & Saatchi Sydney.
SAATCHI & SAATCHI (0.1mb pdf)
New appointments: Saatchi & Saatchi X announced the appointments of Mariana Sanchez as Chief Strategy Officer and of Simon Hathaway as Regional CEO EMEA/UK. Both appointments are being seen as further testament to greater global awareness of Shopper Marketing as a significant driver of growth for the client.
SAATCHI & SAATCHI (0.1mb pdf)
Search for minutes: In a new multi-media campaign from Saatchi & Saatchi London, T-Mobile challenges Britain to find more minutes for £30. Paul Silburn, Creative Partner, Saatchi & Saatchi London, said: “Everyone loves a bargain and people will often search high and low to find the best deal. The creative brings that to life.”

Sir Paul McCartney is urging people to donate funds: Team Saatchi has created a TV advertising campaign to showcase Britain’s most successful disabled athletes and to raise £2 million, which will be used for the future of sport for the disabled and to send athletes to the Paralympic Games in Beijing.

SAATCHI & SAATCHI (0.1mb pdf)
Saatchi & Saatchi EMEA has appointed David Sharrod as New Business Director. Sharrod was previously a Group Business Leader at Saatchi & Saatchi London and has worked on global and domestic business across all sectors during his 11 years at the agency.
BNET (0.1mb pdf)
British artist, cartoonist, illustrator, writer, and musician, Ralph Steadman was introduced by Bob Isherwood to guests at the second Saatchi & Saatchi Hero Show at the Clio Awards Festival, Miami, as an "artist with an amazing story to tell ... an unstoppable creative."
SAATCHI & SAATCHI (0.1mb pdf)
Saatchi & Saatchi  wins several awards: It was another good year at the Clio Awards for Saatchi & Saatchi, where a total of 24 Clios were awarded to the Network.
iconbuzz (0.1mb pdf)
Saatchi & Saatchi HQ Bags Fifth Award: The redesign of the Canadian headquarters of Saatchi & Saatchi has won a fifth award for its Canadian designer, Bartlett & Associates. The project uses various design icons and symbols, including the notably visual Saatchi Lovemark, interwoven into the design concept.
SAATCHI & SAATCHI (0.1mb pdf)
Creative No. 1: Badillo Nazca Saatchi & Saatchi leads the ranking as Puerto Rico’s most creative agency for the fourth consecutive year in Adlatina’s CREMA annual register.
ADMEDIA & FASTLANE (External link)
New Zealand dominates Australasian creative rankings: Saatchi & Saatchi NZ is the hottest agency in Australasia, according to the latest Campaign Brief creative rankings.
SAATCHI & SAATCHI (0.1mb pdf)
Conill Wins Award Again: For the second year running, Conill has won the American Association of Advertising Agencies’ O’Toole Multicultural Award. This is the fourth time that Conill has been honored with this distinction – two more than any other agency.
SAATCHI & SAATCHI (0.1mb pdf)
Agency of the Year: For the third year running, Saatchi & Saatchi Poland was the most awarded agency at the prestigious KTR Polish Advertising Festival, an achievement which saw them also named Agency of the Year.  In all, the agency won eight awards, including four Gold, two Silver and two Bronze.
GREENBIZ RADIO (0.1mb pdf)
Judah Schiller on Sustainability:
Greenbiz Radio talks to Judah Schiller, executive vice president of Saatchi and Saatchi S, about the tools used to engage Wal-Mart's workforce, as well as advice to companies looking for ways to inspire its workers to carry forward sustainability efforts. Listen to Podcast.
All you need is Love:
Leading business magazine, CEO Middle East, talks with Steve Anastasiadis, CEO of Saatchi & Saatchi's Dubai agency, about Lovemarks, marketing and branding in the Middle East.
World Changing Ideas Award Winner Announced:
Her Royal Highness Princess Badiya of Jordan, announces the winner of the 2008 Saatchi & Saatchi Award For World Changing Ideas. LifeStraw®, a revolutionary personal water-purification tool for use in the developing world, has won the fifth Saatchi & Saatchi Award for World Changing Ideas. 2008 World Changing Ideas Award Winner Announced (pdf) | Watch Video
Sandy Thompson on Brand Loyalty:
Sandy Thompson, Saatchi & Saatchi's Worldwide Director of Strategic Planning talks about "Xploring", which was developed to uncover the truth about people's experiences and focus Clients on real people living in the real world. "Some agencies still talk about consumers. We get involved with people..."
ADOIMAGAZINE (0.1mb pdf)
Saatchi & Saatchi appoint new Chairman and CEO Asia Pacific:
Saatchi & Saatchi has appointed Ian Rowden as the new Chairman and Chief Executive Officer Asia-Pacific of Saatchi & Saatchi. Rowden will report directly to Saatchi & Saatchi CEO World Wide, Kevin Roberts.
Saatchi & Saatchi Sustainability: Publicis Groupe announces the acquisition of leading sustainability consultancy Act Now Productions. Act Now will be part of the new Saatchi & Saatchi S network.
Saatchi Opens Green Consultancy: Making a play to reach more environmentally-conscious consumers, Publicis Groupe announced its acquisition of green consultancy Act Now Productions.
SAATCHI & SAATCHI (0.1mb pdf)
World Changing Ideas Award Finalists Announced: Bob Isherwood, Worldwide Creative Director of Saatchi & Saatchi, announces contenders for the 2008 Saatchi & Saatchi Award For World Changing Ideas. Ten extraordinary innovations line up for the US$100,000 award.
SAATCHI & SAATCHI (0.1mb pdf)
Toyota's Golden Anniversary in the USA: Saatchi & Saatchi LA has been celebrating the anniversary of Toyota's 50 years in the U.S. As Toyota’s advertising agency of record for the majority of those 50 years, the agency shares in Toyota’s success.
Saatchi & Saatchi wins Labour Party account: Saatchi & Saatchi, which masterminded Margaret Thatcher's three election victories, has been appointed to handle Labour's advertising account.
MARKETING WEEK (0.1mb pdf)
Technology Brands Fail Women: Electronics retailers will miss out on £600m this year because they are failing to connect with women. View related blog post on KR Connect.
ADWEEK (0.1mb pdf)
Saatchi Picks Up Project From EMI Music: Mark Turner from Saatchi & Saatchi, Torrance, California says "Music and emotion go hand-in-hand. They want new musical strategies and ways to re-engage with consumers".
FOX NEWS (0.1mb pdf)
Wendy's Markets to Youth With Red-Wigged Man: A red-wigged man screaming about juicy hamburgers to dozens of people kicking trees in a forest has become an unlikely advertising success. View 'Kicking Trees' on, and the follow up 'Hole' on
NEW YORK TIMES (0.1mb pdf)
Penney Takes Aim at the Heartstrings: JCPenney has introduced a series of campaigns that above all tell stories – "Heartstring-tugging, even tear-jerking tales that look very little like anything a department store has done before in the advertising realm."
SMARTBRIEF (0.1mb pdf)
Agency of the Year: Saatchi & Saatchi New York has been awarded ‘Agency of the Year’ at Cannes 2007.  Their outstanding tally of a Grand Prix (for Procter & Gamble’s Ultra Tide), two Gold Lions, five Silver and one Bronze was enough to take them to the top of the Agency table.
SAATCHI & SAATCHI (0.1mb pdf)
2007 New Directors' Showcase - Magical! This year's New Directors Showcase at Cannes was brought to life with a mind boggling performance showing a wannabe director who overcomes obstacles and rejections to finally take charge of a shoot. Click here to view video of the performance.
What Men Want: Men shop like they drive – fast, random and they avoid asking for directions. This article by Jonathan Russell (Saatchi & Saatchi X) looks at how to make men turn into your store.
ADRANTS (0.1mb pdf)
And the Clio Winners Are: Saatchi & Saatchi New York was named Agency of the Year and Saatchi & Saatchi Worldwide was named Agency Network of the Year in the 48th Clio Festival held at South Beach, Miami.
Master of Invention: Saatchi & Saatchi London has created some of the most effective advertising ever run. This article looks at how the agency is forging new paths in a rapidly changing marketplace.
JCPenney’s First Saatchi ‘Lovemarks’ Ads are Magnificent: Bob Garfield's review of the new JCPenney ads - "Gorgeous Music Attached to Gorgeous Video to Gorgeous Effect".
Penney’s Updated Image: JCPenney unveils a new marketing campaign centered around the slogan "Every Day Matters," the latest step in its long-running push to update its image to reflect more stylish offerings. View associated video (Dow Jones Online). (0.1mb pdf)
Pendoring goes to Saatchi: Saatchi & Saatchi (South Africa) has topped six other agencies to win the 2007 Pendoring advertising account.  Insiders say Saatchi & Saatchi’s submission was head and shoulders above the others.
Publicis Acquisition: Saatchi & Saatchi's parent company, Publicis Groupe SA, expects to complete its acquisition Digitas Inc. next month, with the aim of becoming "a global leader" in digital-marketing.
Wendy’s Account Goes To Saatchi & Saatchi: Wendy's is moving its $300 million creative account to Publicis Groupe's Saatchi & Saatchi, and Saatchi sibling MediaVest will handle media buying and planning responsibilities.
REUTERS (0.1mb pdf)
J.C. Penney Shares Soar: J.C. Penney shares touched a lifetime high on Thursday after J.P. Morgan Securities upgraded the department store operator to "overweight" from "neutral," citing strong earnings growth.
NATIONAL POST (0.1mb pdf)
Two Heads are Better: Since 2004, Saatchi & Saatchi's executive team of CEO Mary Baglivo and chief creative officer Tony Granger have grown the firm's New York and Canadian profits and the client list. The firm has gone from success to success.
BRAND REPUBLIC (0.1mb pdf)
Saatchi & Saatchi Wins £50m Sony Ericsson Global Account: Sony Ericsson Mobile has appointed Saatchi & Saatchi London to handle its £50m global advertising account after a competitive pitch against DDB London, McCann Erickson and Publicis.
Saatchi Wins Sony Ericsson Global Creative Account: Sony Ericsson Mobile Communications has awarded its global creative account to Publicis Groupe's Saatchi & Saatchi, London, according to executives familiar with the review.
AD WEEK (0.1mb pdf)
Penney, Saatchi Seek 'Middle America': J.C. Penney's desire to reposition its brand as the preferred choice in the "hearts and minds of Middle America" drove its decision last week to shift creative duties from DDB to Saatchi & Saatchi.
Breaking Up Is Hard To Do: J.C. Penney drops DDB Chicago for sweet-talking suitor Saatchi & Saatchi.
AD WEEK (0.1mb pdf)
J.C. Penney Shifts to Saatchi: J.C. Penney today confirmed naming Publicis Groupe's Saatchi & Saatchi as its new lead agency, effective Dec. 1.
Studies suggest only 12% of TV advertising will be effective in the year 2010. Jack Myers focuses on the growing importance of multi-platform extensions, interactivity and off-channel marketing partnerships and sponsorships.
OMMA (3.9mb pdf)
Yaris is Your New Friend: Saatchi & Saatchi’s Toyota Yaris campaign incorporates gaming, wireless mobisodes, and music to bond with its young target market.
CAMPAIGN (2.7mb pdf)
Saatchi & Saatchi Must Modernise: Saatchi & Saatchi’s new Dubai Managing Director Steve Anastasiadis says “We need to develop our capabilities and knowledge of mobile and new media technology, and understand how people use these mediums in their lives”.
JACK MYERS (0.1mb pdf)
Creative Agencies Must Focus on New Media & Emotional Connections: Saatchi & Saatchi is one of only a handful of agencies that are making integration of new media realities a centerpiece of their own brand focus.
NZ HERALD (0.7mb pdf)
Saatchis’ Turnaround Set in Stone: Saatchi & Saatchi NZ CEO Andrew Stone talks to the NZ Herald about recent business growth in New Zealand.
ADWEEK (1.2mb pdf)
Concrete Changes: An array of innovators and celebrities gathered at Saatchi & Saatchi’s New York headquarters for the agency’s biennial Award for World Changing ideas. ( article 0.1mb pdf)   (External link to Innovation in Communication website)
Things are Stirring in Adland: Saatchi & Saatchi has come from nowhere to outrank the other top shops, Clemenger and Singleton Ogilvy & Mather, for the No. 1 agency position in Australia.  Saatchi took out 23 of the 25 categories in which marketers were asked to rank ad agencies.
THE HUB (0.4mb pdf)
Saatchi’s Latest Lovemark: One year into her new role as chief executive of Saatchi & Saatchi’s New York office, Mary Baglivo talks about the agency’s work for Ameriprise and how it is building “loyalty beyond reason”.
BUSINESS WIRE (0.1mb pdf)
Alcoa BCS Selects Saatchi & Saatchi as Agency of Record: Major architectural product and systems seller Alcoa has selected Saatchi & Saatchi as its agency of record, engaging them to refine and strengthen Alcoa’s international brands.
Kate Stanners On Women in Advertising: Kate Stanners, Executive Creative Director at Saatchi & Saatchi UK, responds to Neil French’s famous comment that female creatives are “crap”.  She discusses her experiences as a successful career woman and mother in the advertising industry.
OLYMPIC NEWS (1mb pdf)
Discover The 2006 Celebrate Humanity Campaign: Coverage of the 2006 Celebrate Humanity campaign for the Olympic Games, conceived and designed by Saatchi & Saatchi New York.
BRAND REPUBLIC (0.1mb pdf)
Sport England Launches Campaign To Get The UK Active: An article covering the Everyday Sport campaign in the United Kingdom, created by Team Saatchi, and featuring sporting superstars Rio Ferdinand, Jonny Wilkinson and Sebastian Coe.
CNN.COM (0.2mb pdf)
Making Ads In A ‘Radically Different’ Way: Interview with Lee Daley, Saatchi & Saatchi UK chairman and CEO.  Lee talks about how the traditional advertising model will change as a result of new technology, and how Saatchi & Saatchi is adapting to meet the challenges of the 21st Century.
Making The Brand Memorable: Chief executive of Saatchi & Saatchi X, Andy Murray, discusses retail marketing and how a large proportion of brand decisions are made in store.  Too much choice?  Insights into how to make a difference on the supermarket shelf.
Saatchi Executive Tries To Decipher The Tea Leaves For P&G and Publicis: A profile on Vaughan Emsley, general manager of the Procter & Gamble account for Saatchi & Saatchi.  The P&G account is the world’s biggest, and Vaughan is the man for the job.
Saatchi’s Strange Cannes Eyeball Show: Coverage of the New Director’s Showcase at Cannes.  Attendees were treated to an eye-popping visual feast, with ex-creative director Paul Arden emerging from a mysterious “Eye-Pod”.
CONTAGIOUS (0.2mb pdf)
Rule Breakers / Big Transforming Ideas: Insights into the changing marketing landscape, and how Big Transformational Ideas will cut through the clutter and create loyalty beyond reason amongst consumers.
THE ADVERTISER (1.4mb pdf)
How An Agency Evaluates A Client: Kevin Roberts and Bob Isherwood highlight the Top 20 qualities reviewed when evaluating potential clients for the US Association of National Advertisers’ (ANA) magazine.
PROMO (1.6mb pdf)
The Idea Makers: Interview with Andy Murray, formerly of Thompson Murray, and now CEO of shopper marketing network Saatchi & Saatchi X, and some compelling ideas on retail and integrated marketing.
PRESS RELEASE (0.1mb pdf)
New Leadership for Saatchi & Saatchi UK: Saatchi & Saatchi today announced the promotion of Kevin Dundas to Worldwide Strategy Director; and the appointment of Lee Daley as Chairman and CEO of Saatchi & Saatchi UK Group.
CNN (0.1mb pdf)
The Changing Face of Advertising: Andy Murray, CEO of Saatchi & Saatchi X, believes technology will play an even bigger role in large-scale stores, such as supermarkets, which also opens up the possibilities for advertising.
Saatchi & Saatchi Buys Store Marketing Group: The growing importance of in-store marketing has prompted Saatchi & Saatchi to buy a company that helps Wal-Mart and other retailers develop new ways of attracting the attention of shoppers.
ADWEEK (0.1mb pdf)
Saatchi’s Ads Dissect Olympic Spirit: Christopher Reeve, Nelson Mandela and Kofi Annan are among the iconic figures who serve as ambassadors in Saatchi & Saatchi’s first work for the International Olympic Committee, a global splash for this summer’s Olympic Games in Athens.
CAMPAIGN BRIEF (2.7mb pdf)
Saatchi’s On Fire: Campaign Brief announced Saatchi & Saatchi Australia as its 2003 Agency Of The Year.  New business wins, a potent CEO/ECD combination and award winning creative are all credited in creating great results for the Sydney office.
UK TIMES (2mb pdf)
Sad Saga Of How The Media Twins Grew Apart: Two similar advertising and marketing groups, Saatchi & Saatchi and Cordiant Communications, were demerged and allowed to go their separate ways back in 1997.  Raymond Snoddy asks why one thrived and one faltered.
Saatchi’s Innovative Prize Party: The Third Saatchi & Saatchi Innovation in Communication Award was presented in New York city on 27 May.  The Award brought together 11 world-changing innovations and a stellar judging panel.
ADWEEK (0.6mb pdf)
Saatchi Salutes Latest Inventions: The Third Saatchi & Saatchi  Innovations in Communication Award since 1998 was decided between 11 finalists.  Dr Dave Irvine Halliday of Calgary, Canada, won a grand-prize of US$50,000 for the work of the Light Up The World Foundation.
ADWEEK (5mb pdf)
Saatchi Agency of the Year: Old Dogs, New Tricks.  Longtime Saatchi & Saatchi clients help spark a creative revival.
Saatchi wins Lion’s share at Cannes: The Saatchi & Saatchi network won the No. 1 slot for Cannes Lion winners by a huge margin.  Saatchi & Saatchi show great breadth in the scope of its award-winning creative work, ranging from the controversial Club 18-30 print campaign that won the Press & Poster Grand Prix by parading that which lures young British holidaymakers, to a heartbreaking commercial called “Cartoon” for the National Society for the Prevention of Cruelty to Children.
Cannes Jury President and Saatchi & Saatchi Worldwide Creative Director Bob Isherwood talks about the Cannes International Advertising Festival and it's contribution to world standard creativity.
Publicis to Aquire BCOM3 for $3 Billion: Also Announces Strategic Partnership With Dentsu.  Saatchi & Saatchi’s parent Publicis Groupe has agreed to buy US-based rival Bcom3 for US$3billion, making Saatchi & Saatchi part of the world’s fourth-largest (previously sixth) advertising group.  The merger adds to the elite Publicis fold the likes of Leo Burnett, D’Arcy Masius Benton & Bowles, Starcom MediaVest Group and Japan’s largest ad agency Dentsu.
Saatchi, DDB take Cannes Lion’s Share: Saatchi & Saatchi tied for creative supremacy and most Lions won by agency networks at this year’s International Advertising Festival at Cannes.  The coveted agency of the year title went to Saatchi’s Brazilian agency, F/Nazca Saatchi & Saatchi, which won eight Lions.
Cannes Judge Isherwood Makes Ad Fest Memorable: Last year in Cannes, Cirque du Soleil performers appeared to decapitate Bob Isherwood so he could introduce himself as Saatchi’s creative head.  This year Isherwood, the Worldwide Creative Director of Saatchi & Saatchi, is keeping his head firmly on his shoulders.  He’s the Cannes jury president, and he brings creative experience in Australia, Europe and North America to his task of judging the year’s best ads.
Real-life Ghostbuster: Bob Isherwood, the Worldwide Creative Director of Saatchi & Saatchi and president of the TV and Print & Poster juries at Cannes this year, made his mark by taking a stand against “scam ads".
FAST COMPANY (0.1mb pdf)
Trust in the Future: The combination of rising global competition, proliferating product offerings, and multiplying Web sites has put a premium on a company’s ability to establish its brand as a recognized mark.  Today, says Roberts, brands are history.  "Looking forward, companies need to establish their products and services first as “trustmarks” and then, upping the ante even higher, as “Lovemarks”.
Emotion on the Web: Here’s the challenge: how can we pump emotion into the web as we do with TV commercials? A smart group of people who work with us have started to mine the emotional seams of the web.
Believing in Saatchi & Saatchi: Multi-faith spiritual site this week selected Saatchi & Saatchi to handle advertising duties, with estimated billings of $15 million.  “The pervasive and in turn mainstreaming of spirituality has created a renaissance for matters of the soul in the U.S. and around the world,” says chief executive officer Tony Uphoff.
Saatchi & Saatchi, Oasis Team up for Toyota Prius Ad Campaign: Toyota Motor Sales USA today announced that the advertising campaign for the revolutionary Prius hybrid gas/electric vehicle has been awarded to two agencies, Saatchi & Saatchi LA and Oasis Advertising of New York.