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8 results  |   Showing 1 to 8

wednesday, 1 december, 2004
Relevance: 100%
Pampers 'Peace on Earth'
Pampers 'Peace on Earth'
Peace of mind. Touch of heart. Moment of magic. Saatchi & Saatchi New York
thursday, 8 june, 2006
Relevance: 83%
Emotion not Reason
Emotion not Reason
Excerpt from a Saatchi & Saatchi presentation in Madrid on 8 June 2006. Consumers' decisions are driven by emotion, not rational thought.  Advertisers need to catch up!  This clip was part of a Saat...
tuesday, 16 november, 2004
Relevance: 9%
Unweaving the Rainbow
A speech made at the Expo for Marketing and Brand Building:  As the mass market vanishes, marketing is entering a brave new world. Where consumers rule. Where emotion delivers. Top brand marketers get a lo...
monday, 16 october, 2006
Relevance: 8%
Believe in Love: The Lovemarks Effect
A keynote address to the Food & Beverage Summit in Montreux, Switzerland. This speech focuses on retail and consumer relationships, and links in to the work of Saatchi X. Believe in Love offers seven ideas ...
wednesday, 22 september, 2004
Relevance: 7%
Loyalty Beyond Reason
A Lovemarks address to the Grocery Manufacturers of America Conference 2004 in Colorado Springs. Huge challenges face marketers and retailers. A power shift has occurred, and the new boss needs inspir...
tuesday, 29 april, 2003
Relevance: 7%
Love's Transformation
An address to the Unie der Belgische Adverteerders. Emotion is the primary motivator and ultimate game breaker. By building on Respect and igniting Love, Lovemarks are a call to action. Belgian advertisers go i...
wednesday, 11 june, 2003
Relevance: 6%
Brand New Day
An address to the Women in Business Inaugural Conference, Judge Institute of Management (Judge Business School), University of Cambridge. Business has global credentials to make the world a better place. By cre...
tuesday, 15 october, 2002
Relevance: 5%
Paint it Black
An address to the Color Marketing Group Annual Conference. The man in black takes his paint brush to the rainbow at the Color Marketing Group’s Fall International Conference. A new spectrum coloring where...
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