In this keynote presentation at the Sweets and Snacks expo in Chicago, Kevin Roberts shares five ideas to help those in the industry be empathetic to both the realities around them and life through the eyes of the consumer. He covers key ways to get to the future first in the people-powered economy, through delivering Priceless Value, Emotion, Participation, Lovemarks, Shelf Back thinking and Purpose.

In this presentation to the American Express Publishing Luxury Summit, Cynthia McFarlane, President Saatchi & Saatchi Latin America, presents some emerging revelations about high net worth consumers in today's new economic reality, sharing the learnings from a recent Luxury Xploring project.

At this event with students from the University of St Andrews in Edinburgh, Kevin Roberts shares with young people, ideas on chasing their dreams and living a fulfilling life. The speech covers the importance of thinking with the heart, living for ideas and heading to the radically-optimistic edge.

Speaking to leading winemakers and connoisseurs at Pinot Noir 2010, Kevin Roberts shares his ideas to help New Zealand Pinot Noir thrive in a competitive world market. To create and sustain premium margins, Kevin highlights the importance of making Lovemarks, investing in global marketing from the edge, thinking from the “shelf back” to reach the heart of the consumer, and building participation.