Kevin Roberts speaks to John Lui about his profession journey and how inspirational leadership is the way of successful business. Roberts iterates that when employees are motivated, profits increase and shareholders are delighted. It’s a formula where everybody wins.
Sex is a serious subject. I was asked by the editors of L’Espresso to meditate on “sex and business”. My first thought was, why me? Then I thought of the other choices: death, politics, travel. Written by Kevin Roberts.
A cover story with marketing and communications magazine ADOI, featuring details on the merger with Fallon Advertising, Saatchi & Saatchi’s plans for Asia, sustainability and the future of advertising.
The digital revolution is transforming marketing, entertainment and technology everywhere. The boundaries between media and advertising, content and products, creator and producer, audience and critic are dissolving.