“This is only the beginning of the revolution” – Corriere della Sera (PDF)

Monday, 11 March 2013

Kevin Roberts, CEO Worldwide of Saatchi & Saatchi, talks to Italy’s Corrier della Sera about the changing influence of television, internet and publishing in the Age of Ideas. (Italian with English translation)

Related Files

Rebranding America – PaperMag

Interview

Kevin Roberts was one of 15 visual communicators asked by Papermag’s editor, Kim Hastreiter, to present concepts to redefine America’s image. View the ads here in this special online feature.

A Luxury Truth – Il Sole 24 Ore (PDF)

Interview

Article by Kevin Roberts on luxury in times of crisis, published in Il Sole 24 Ore – Italy’s leading financial newspaper. “The answer to being a successful luxury brand lies deep in the value equation, in shifting from price to priceless.” (Italian with English translation)