USA Rugby – TVNZ’s Close Up

Wednesday, 7 February 2007

New Zealand’s TV One Close Up programme looks into the idea of making rugby a commercially viable sport in the United States. Footage courtesy of

Give Me Sexy – L’Espresso (PDF)


Sex is a serious subject. I was asked by the editors of L’Espresso to meditate on “sex and business”. My first thought was, why me? Then I thought of the other choices: death, politics, travel. Written by Kevin Roberts.

Media Rules Have Changed – Today (PDF)


Fierce competition in the marketplace, and increased media clutter have taken their toll on brands. The advertising game has changed; brands that play by yesterday’s rules are in for a rude awakening.